Some Additional Important Attributes of a Successful Collective Impact Agreement

Date01 August 2018
Author
48 ELR 10696 ENVIRONMENTAL LAW REPORTER 8-2018
include the team and its leadership, key drivers of the ini-
tiative, the form of and process of carr ying out the agree-
ment, and the unaccounted-for costs of the initiative.
II. Team
e quality of the team and its leadership is critical to
the success of a CII. Having the right team will not only
increase the chance of developing an eec tive agreement,
but also improve the odds that the initiative is successful.
I emphasize this because at various points, this article sug-
gests that team dynamics, such as power imbala nces or
conict, are minimized through impact transactions, as
compared with impact litigation. Whi le impact transac-
tions probably implicate these dynamics less tha n impact
litigation, any eort that relies on leveraging relationships
and trust also i nvolves personalities and background— and
the potential discord that comes with these attributes.
So, who should be on a team? Given that passions might
run high in collaboratives with high stakes, team members
should have experience managing conict. ey should
also be able to remain objective, even if aspects of the
eort that the group at large has determined are needed go
against something important to them. ere is much more
to say about the attributes of good team players and the
necessary diversity that constitutes a strong team. Perhaps
most importantly, nding team members with the right
level of maturity, diversity, and experience requires exten-
sive eort, so ample time should be devoted to this process.
e long-term benet, in part, is the increased likelihood
that the team assembled will understand the value of a
written agreement, and subscribe to it, increasing the ini-
tiative’s chances of success.
I want to be clear that the author never suggests that
CII teams will be without challenges. She expresses the
need for strong leadership and management—for example,
the need for a strong backbone organization and a project
manager to lead and facil itate the eort. I would encourage
COMMENT
Some Additional Important
Attributes of a Successful
Collective Impact Agreement
by Matthew J. Wagner
Matthew J. Wagner is the Manager of Renewable Energy Development for DTE Energy. His team manages
various aspects of wind and solar development, including communications and community relations.
I. Introduction
DTE Energy recently submitted a renewable energy plan
to the state of Michigan that reects an ambitious eort to
increase the renewable energy component of our eet over
the next several decades. We currently produce about 10%
of our energy from renewable sources and have set a course
for an 80% reduction in our carbon footprint by 2050. I
have been part of this eort since it rst began for DTE
in 2006 and have been involved in multiple collaboratives
that have served the role of educating and creating accep-
tance of wind energy in Michig an communities.
Unfortunately, with these successes we have also seen
this eort become much more dicult, as those opposed
have grown more aggressive—a nd sophisticated— at slow-
ing down or stopping renewable energy projects.
I accepted the invitation to review and oer comment
on Prof. Patience Crowder’s article because I see the poten-
tial strength of the concept of Collective Impact Initia-
tives (CIIs)—and the introduction of agreements into such
eorts—to improve the odds of success in what we do,
as well as in other area s. Transforming our energy infra-
structure is as critica l to the environment as it is dicult
in communities. Applying this concept in a fashion that
holds all participants accountable may become a power-
ful tool as the mandate for renewable development con-
tinues to increase, even as it grows more challenging at
the local level. More broadly, the concept has potential to
align many di erent groups doing other socially important
work—such as work with the poor, clean water advocacy,
etc.—and thereby yield a much greater impact.
e concept of formalizing an initiative’s agreements in
writing certai nly improves its chances of success, but it also
introduces challenges which Crowder does a credible job
articulating. e comments that emerged from my review
of the article involve the other attributes of an initiative
and its corresponding written agreement that would serve
to improve the chances of a CII’s success. ese attributes
Copyright © 2018 Environmental Law Institute®, Washington, DC. Reprinted with permission from ELR®, http://www.eli.org, 1-800-433-5120.

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