Solving the Rural Broadband Equation at the Local Level

Date01 December 2019
DOI10.1177/0160323X20925870
AuthorHarold Feld
Published date01 December 2019
Subject MatterArticles
Article
Solving the Rural Broadband
Equation at the Local Level
Harold Feld
1
Keywords
rural broadband, digital divide
Broadband has become the utility service of the
twenty-first century, and closing the “digital
divide” between rural and urban America is
as important today as providing telephone ser-
vice and electric power to rural areas at the
beginning of the twentieth century. Rural
America, however, continues to suffer a sys-
temic lack of affordable broadband. According
to the most recent report from the Federal Com-
munications Commission (FCC), over 24 mil-
lion Americans lack access to broadband
(2019; defined by the FCC as a download speed
of at least 25 megabits per second (mbps) and
an upload speed of at least 3 mbps).
1
It is gen-
erally agreed, however, that this number wildly
underestimates the extent of the problem. Some
studies have put the number of Americans lack-
ing access to reliable broadband as high as 163
million Americans (Pew Charitable Trusts
[PEW] 2019c). Even where broadband is avail-
able, rural subscribers generally pay higher
prices for slower speeds and less reliable ser-
vice than do urban areas subscribers (Pach eco
and Ramachandran 2019).
As broadband has become as important as
electricity to participation in modern society,
we have collectively invested increasingly
greater attention and resources to closing the
digital divide. In addition to existing federal
programs, every state has ongoing efforts to
promote broadband deployment in unserved
and underserved areas (PEW 2019a, 2019b).
These programs largely focus on a handful of
conventional approaches: subsidizing an
existing commercial Internet service provider
(ISP), “streamlining” regulatory processes, and
building a municipally run ISP (PEW 2019c).
But states and localities have many more tools
at their disposal.
Understanding the “Rural
Broadband Equation”
While the factors that drive up cost for bringing
broadband to rural areas are generally under-
stood, it is helpful to break things down into
their component pieces. Like solving an alge-
bra equation for the missing varia ble X,asur-
vey of each locality to find the specific
bottleneck or bottlenecks to broadband deploy-
ment allows the local government to address
these specific deficiencies. Rather than trying
to solve the whole problem by what often
amounts to bribing
2
an ISP or building a net-
work on its own, a locality can target policy
toward solutions that work for their specific sit-
uation far more cheaply and with a greater like-
lihood of success. Indeed, proper ly addressed,
the same policy initiative can promote multiple
desirable outcomes such as enhancing competi-
tion or building local businesses.
1
Public Knowledge, Washington, DC, USA
Corresponding Author:
Harold Feld, Public Knowledge, 1818 N. Street, NW, Suite
410, Washington, DC 20036, USA.
Email: hfeld@publicknowledge.org
State and Local GovernmentReview
2019, Vol. 51(4) 242-249
ªThe Author(s) 2020
Article reuse guidelines:
sagepub.com/journals-permissions
DOI: 10.1177/0160323X20925870
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