Six Capitals, or Can Accountants Save the Planet?

DOIhttp://doi.org/10.1002/jcaf.22147
Published date01 March 2016
Date01 March 2016
87
© 2016 Wiley Periodicals, Inc.
Published online in Wiley Online Library (wileyonlinelibrary.com).
DOI 10.1002/jcaf.22147
Six Capitals, or Can Accountants
Savethe Planet?
Tom Pryor
BOOK REVIEWED
Gleeson-White, Jane, 2015.
SixCapitals, or Can
Accountants Save the Planet?
(New York: W. W. Norton &
Company, First published in
Australia by Allen & Unwin
PtyLtd 2014).
This thought-provoking
book describes the 21st-century
revolution of accounting that
is unfolding, written by the
same author who chronicled
the 14th-century revolution,
double-entry bookkeeping.
This book should be read by
deans of business schools,
accounting professors, and
chief financial officers as they
prepare strategic plans.
The “why” for the
21st-century revolution is
captured in a question posed
in the book’s preface: How
much does a McDonald’s Big
Mac hamburger cost? Former
World Bank economist Raj
Patel estimates the real cost of
a Big Mac to be $200, not the
$2 reported by a traditional
accounting system:
The reason Big Macs
sell for almost one-
hundredth of this figure
is that their price does
not account for their
real costs. These include
their carbon footprint,
their impact on the
environment in terms
of water use and soil
degradation, and the
enormous health-care
costs of diet-related
illnesses such as diabetes
and heart disease. (p. xv)
Double-entry accounting
served the agricultural and
industrial ages adequately.
Using six lengthy chapters,
theauthor describes a story
of new forms of accounting in
the early 21st century proposed
for the information age. In the
six chapters, several emerging
global initiatives with goals to
define new accounting methods
are described. This reviewer
was familiar with some of the
initiatives but many were new:
• The Institute of Chartered
Accountants in Australia
is exploring challenges and
opportunities in the area
of corporate sustainabil-
ity. Sustainability denotes
long-term thinking with
a trifold focus on People,
Profit, & Planet.
• The Prince of Wales’s
Accounting for Sustain-
ability project.
• The European Account-
ing Association claims that
corporate accounts now
convey only 20 to 30% of a
firm’s value as compared to
40 years ago when account-
ing captured up to 90%.
• The International Inte-
grated Reporting Council
(IIRC), with its epicenter
in South Africa, pro-
poses a new corporate
reporting framework that
encompasses six capitals:
financial, manufactured,
intellectual, human, social
and relationship, and
natural capital.
• The Global Reporting Ini-
tiative (GRI), established
by Ceres and the Tellus
Institute, was to create a
generally accepted system

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