Situating Vulnerability and Exploitation in Street-Level Drug Markets: Cuckooing, Commuting, and the “County Lines” Drug Supply Model

DOI10.1177/0022042619861938
Published date01 October 2019
Date01 October 2019
Subject MatterArticles
https://doi.org/10.1177/0022042619861938
Journal of Drug Issues
2019, Vol. 49(4) 739 –755
© The Author(s) 2019
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DOI: 10.1177/0022042619861938
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Article
Situating Vulnerability and
Exploitation in Street-Level Drug
Markets: Cuckooing, Commuting,
and the “County Lines” Drug
Supply Model
Leah Moyle1
Abstract
The emergence of “county lines” drug dealing, a supply model which sees drug dealers travel
from urban hubs to provincial locations to retail heroin and crack cocaine, is now established in
the United Kingdom. This market trend has been associated with novel and evolving distribution
practices, yet arguably most problematic is its reliance on forms of exploitative labor undertaken
by vulnerable populations. Drawing principally on interviews with local drug-involved adults, this
article is the first to undertake in-depth analysis of their experience of risky street-level labor
in “host” towns. Findings suggest that despite violence and intimidation, many saw county lines
labor as preferable to other income generating activity, and contrary to popular enforcement
narratives, they often became involved though constrained choice. As such, it is argued that the
policy response might resemble one of building resilience through multiagency support, which
better equips “structurally vulnerable” populations to exit exploitative relationships.
Keywords
drug dealing, drug markets, vulnerability, exploitation, policing, heroin, county lines, addiction
Introduction
In 2018 the U.K. government launched its Serious Violence Strategy (HM Government, 2018),
setting out the various trends and drivers for increases in crimes of this category, along with its
proposed response. Framed on four key themes, the strategy incorporates some recognizable
policy aims including early intervention and prevention, supporting communities and partner-
ships, and implementing effective law enforcement and criminal justice response. Alongside
these traditional crime reduction approaches, however, there is an emphasis on a conspicuous
new priority, “tackling county lines.” While acknowledging the “important role” of drug markets
in driving serious violence, the document emphasizes the “exploitation of children and vulnera-
ble adults who are often groomed, coerced and subjected to threats of violence and intimidation
1Royal Holloway, University of London, Egham, UK
Corresponding Author:
Leah Moyle, Lecturer in Criminology and Sociology, School of Law, Royal Holloway, University of London, Room
09A, Arts Building, Egham Hill, Egham, Surrey TW20 0EX, UK.
Email: Leah.moyle@rhul.ac.uk
861938JODXXX10.1177/0022042619861938Journal of Drug IssuesMoyle
research-article2019
740 Journal of Drug Issues 49(4)
in order to support the county lines model” (HM Government, 2018, p. 47). So-called “county
lines” drug dealing represents an important development in the U.K. drug supply landscape. This
evolution is specifically concerned with the street-level supply of heroin and crack cocaine,
which is fast moving from a predominantly traditional “local” retail model, to a new “out-reach”
methodology where nonindigenous urban sellers expand their business by moving sales from
major urban supply hubs to new “satellite” markets in coastal and rural locations across England
and Wales (see Andell & Pitts, 2018; Coomber & Moyle, 2018; Densley, McLean, Deuchar, &
Harding, 2018; Robinson et al., 2019). Although drug markets have historically been widely
accepted as being characterized by adaptability, mobility, and connections between regional sup-
ply hubs and local market spaces (Hales & Hobbs, 2010; Matrix Knowledge Group, 2007; May
& Hough, 2004), the spread of migrating retail sellers that routinely control drug markets from
beyond local limits is a relatively new phenomenon, and one that renders it distinguishable from
traditional drug market structures for heroin and crack cocaine (for a full discussion see Coomber
& Moyle, 2018).
The colonization of distant drug market territories has also prompted the development and
routinization of novel and/or reengineered street-level distribution practices which enable out-of-
town dealers (hereafter “OTD”) to effectively connect the urban supply hub to coastal, commuter,
and market towns for regular retail supply (Coliandris, 2015). Emergent supply behaviors such as
“commuting” (Coomber & Moyle, 2012; Densley et al., 2018; Hales & Hobbs, 2010), for exam-
ple, allow OTD to travel to the new target market on a daily basis to sell drugs and then return to
the city hub location to restock product at the end of the day. For longer term stays, “cuckooing”
(see Spicer et al., 2019) refers to the practice of appropriating a local resident’s premises, provid-
ing the means to use the property as a local dealing base over an extended period. OTD habitually
target and recruit the labor of “vulnerable” populations to undertake these roles: dependent drug
users and adults with mental health and welfare needs (HM Government, 2018; National Crime
Agency [NCA], 2017) are commonly harnessed for cuckooing. These populations, along with
children and young people (Robinson et al., 2019)—often recruited from the hub city—are also
used as “runners”, transporting substances across county borders and undertaking high risk street-
level sales to end-users (Spicer, 2018; Windle & Briggs, 2015).
The NCA (2017) have labeled these emergent supply practices as a “national threat,” high-
lighting that 88% of police forces have reported established county lines activity in their force
boundaries, with 74% noting exploitation of vulnerable people. Much of the concern raised by
practitioners and through various media channels (e.g., The Independent, 2017) is, understand-
ably, elicited by the use of young people—typically looked after children, or those known to local
authorities—who are recruited by OTD in urban supply hubs to act as national couriers or “run-
ners” and face a number of risks including arrest, absenteeism, and sexual and physical assault
(Windle & Briggs, 2015). The machinations of county lines retail supply in host towns—which
are commonly reliant upon securing the labor and properties of vulnerable adults in host towns—
have, however, received comparatively less attention (Coomber & Moyle, 2018).
With a burgeoning array of media and policy narratives—including that of the HM Government
(2018)—coalescing to produce discourses surrounding the roles and relationships attached to the
county lines methodology, this article aims to add nuance to this literature base. Focusing specifi-
cally on the experiences of drug-involved local adults who are identified as undertaking the
majority of street-level labor for OTD in host towns (HM Government, 2018; NCA, 2017), it
aims to situate their experiences in the context of the local heroin and crack milieu in which they
operate, drawing attention to the structural constraints that shape the lives and choices of many
dependent drug users (Moyle & Coomber, 2015). While acknowledging the occurrence of coer-
cive control, serious episodes of violence, and the many devastating experiences of victimiza-
tion, this study seeks to go beyond the current saturation of intelligence assessments, Government
strategy, and prevailing media articles, exposing the voices of those who have experienced county

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