THE SENSITIVITY OF THE PRIME RATE TO MONEY MARKET CONDITIONS

AuthorMichael A. Goldberg
Published date01 December 1984
Date01 December 1984
DOIhttp://doi.org/10.1111/j.1475-6803.1984.tb00379.x
The Journal of Financial Research Vol. VII,
No.4.
Winter
1984
THE SENSITIVITY OF THE PRIME RATE TO MONEY MARKET
CONDITIONS
Michael
A.
Goldberg*
Abstract
Commercial banking's institutional setting can make one
bank's
profits dependent upon
the pricing strategies of its rivals. In this environment, widely disseminated prime rate quotes,
loan contracts with "most-favored-customer" clauses, and rule-of-thumb pricing techniques
can result in prime rate outcomes
that
jointly maximize
banks'
marketvalues. In this paperthe
relationship between the prime and money market rates is examined over the last decade to
determine if the prime rate behaves more like a competitive money market rate than an oli-
gopolistic price.
I. Introduction
Commercial banking is characterized by an institutional setting where one
bank's
profits may be a function of the pricing decisions of its rivals. Consequently, a
bank's
loan rate to its best business customers may be more like an oligopolistic
than
a per-
fectly competitive auction-type credit price. In this paper recent
bank
prime loan rate
charges are compared to auction-type money market rates of interest. The objectives
are (1) to determine whether the prime rate behaves more like a competitive money
market rate
than
an oligopolistic price
that
facilitates banks' joint utility-maximizing
behavior, (2) to ascertainwhether the adjustment of the prime rate to changes in money
market conditions varies over the business cycle,
and
(3) to examine if the relationship
between the prime
and
money market rates of interest has changed over time with the
development of the commercial paper
and
other direct credit markets as alternative
sources of short-term credit for
bank
customers.
II. Background
The prime rate is the business loan rate
that
banks have traditionally charged their
most creditworthy customers. Since nonprime customers typically have their loan
charges tied to the prime rate, the prime rate is a prominent barometerof credit market
conditions. Unlike auction markets where there are negligible transactions costs and
demand
and
supply are alwaysequal at the prevailing price, however, banks compete in
an institutional setting where loan prices are determined only after thorough credit
analysis
and
where the search costs to the borrower of soliciting alternative loan price
quotes may be substantial. This results in one
bank's
profits depending on the pricing
*Economist, Financial Studies Section, Board of Governors of the Federal Reserve System.
The
author
would like to
thank
Robert Avery, Terry Belten, the anonymous referees, and the editor for
helpful comments on an earlier draft,
and
Michelle Campbell and Bryan Davis for valuable research assis-
tance. The viewsexpressed herein are solely those of the
author
and do not necessarily reflect the opinions of
any member of the Board of Governors or its staff.
269

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