Seguros en expansión.
Position | El mercado de los seguros en Am |
El mercado de los seguros en América Latina debe de duplicarse en los próximos cinco años, impulsado por un vigoroso crecimiento en México y Venezuela.
El volumen total de primas en los seis mercados principales de Latinoamérica llegó a US$28.800 millones el año pasado, un aumento del 7,9% con respecto a 1995. Se pronostica que esos mercados alcancen un volumen de primas combinado de US$55.000 millones en el 2001, según Datamonitor, una empresa de investigaciones de Londres.
La fuerte expansión se debe a una combinación de crecimiento económico y el mayor número de fondos de pensiones privados, muchos de los cuales exigen cobertura de seguros de sus clientes.
Brasil es sin discusión el principal mercado del continente, con casi la mitad de todos los seguros en América Latina. Las primas del país alcanzaron US$16.000 millones el año pasado, un alza del 20,8% frente a 1995 y más del doble de 1993.
En segundo lugar quedó Argentina, con US$4.700 millones, una baja del 6,9% frente a 1995, causada por la crisis económica. Los otros grandes mercados son México, Chile, Colombia y Venezuela, en ese orden.
Aunque se espera...
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