Rooftop revenue: government helps big corporations make billions off green energy. How about cutting the average family in on the deal?

AuthorSchoolman, Anya
PositionTHE FUTURE OF SUCCESS

Like a lot of aging Baby Boomers these days, Rob Robinson and Sherrill Berger of Washington, D.C., are what you might call semiretired. That is to say, they work when they can, at whatever short-term gigs they can rustle up--he in communications, she in administration and fund-raising. Otherwise they struggle to get by on income from a small rental property they own. That rental property and the home they live in are their only assets.

A few years ago they made a smart move that has helped them get a better return on those assets. They bought a three-kilowatt solar electric system and hired a contractor to install it on the roof of their home. The solar unit was $24,000, but a generous renewable energy grant from the D.C. government and a 30 percent federal tax credit for renewable energy reduced their net out-of-pocket cost to around $5,000.

That investment saves the couple about $1,500 a year on their electric bill. But the financial advantage doesn't end there; since they are producing green energy and feeding it back to the electric grid, they actually make money, around $1,200 annually. In just three years the couple has earned back their original investment, and Sherrill now uses the $325 quarterly checks to pay the mortgage and phone bill. "I never realized how great it would be," she says. The solar panels have been low maintenance so far (the technology is less complex than the average air conditioner). Indeed, things worked out so well on the house that they recently installed a second solar system, on their rental property. After the system is paid off, they expect a combined return of about $4,500 a year off their electric bill and close to $3,600 in additional income--and those returns are guaranteed by contract for five years. Rob and Sherrill don't just use solar to help the environment, they also use it to help make ends meet, and increase the value of their only assets.

A solar investment opportunity like this, in which owners get paid a fixed amount for the green energy they produce, is one many hard-pressed Americans would doubtlessly welcome for themselves. With CDs paying less than 1 percent and the stock market highly volatile, it's hard to think of another savings vehicle that offers the same secure rate of return. Such opportunities are desperately needed, with incomes flat, jobs in short supply, millions of homes under water, and most Baby Boomers financially ill-prepared for retirement. And with the price of solar...

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