ABA releases list of marketing and sales training courses available for 2013.
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ABA HAS RELEASED ITS 2013 COURSE AND PRODUCT CATALOG, listing all courses offered by ABA Training, including American Institute of Banking (AIB) courses, ABA eLearning courses and Frontline Compliance Training. The course list is posted online at www.aba.com/training.
The list includes 14 courses under the category of sales and marketing. The titles of these courses are as follows:
* Building and Retaining Customer Relationships.
* Calling on Small-Business Customers.
* Cross-Selling Deposit Products.
* Deposit Products and Services for Small-Business Customers.
* Effective Client Referrals.
* Event-Based Selling.
* Introduction to Relationship Selling.
* AIB Marketing Financial Services
* Relationship Selling to Small-Business Customers. .
* Retirement Products for Small...
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