EN LA RED.
Author | Bustos, Sergio R. |
Position | Noticias cortas; enero 1999 - TT: In the net. - TA: brief news; Jan 99 |
En foco
La firma española de asesoría LatinFocus ha creado la página electrónica perfecta para una revisión rápida de los principales mercados latinoamericanos, junto con datos y materiales gráficos apropiados para incluirlos en un informe o presentación. En www.latin-focus.com, la información está a sólo dos clics de la página de bienvenida, con secciones especiales para las siete economías mayores. Esta página sobresale por un diseño limpio y por su rapidez en la entrega de información. La información económica viene en tablas y está actualizada. Contiene más de diez indicadores: PIB, comercio, cifras de desempleo, etc. También tiene actualizaciones mensuales de tendencias económicas y políticas, similares a las que elaboran las firmas de inversión y correduría. Una advertencia: el resumen económico de Brasil lleva dos meses sin actualizarse, aunque los de otros países sí se han puesto al día, lo que deja a los lectores sin las últimas noticias de la crisis financiera. Pero en general, esta página se merece una medalla por la facilidad, la calidad y la claridad de su información.
A la mesa de diseño
Los navegantes que ponen proa a Empresas ICA, la mayor constructora de México, en www.ica.com.mx descubrirán sinopsis brevísimos de la historia de la compañía, su política empresarial y líneas de negocios. Hasta los datos financieros de la empresa se han abreviado hasta el punto de que sólo contienen un balance general, aunque las cifras están actualizadas. El texto se reduce a unos pocos párrafos en cada sección, lo cual no está mal, ya que aparte de la historia de la compañía, no es mucho lo que se dice. Acompañan al texto fotografías en obligada miniatura de inmensos edificios, puentes y represas, pero en general, ICA debería volver a colocar su página en la mesa del dibujante.
Conexión ecuatoriana
Como la moneda ecuatoriana está en la breve lista de las...
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