Recognition of Genocide in Bosnia: Frameworks of Interpretation in U.S. Newspapers

DOIhttps://doi.org/10.1108/S0275-7982(2011)0000006007
Pages77-92
Published date14 October 2011
Date14 October 2011
AuthorHelen Fein,Walter Ezell,Herbert F. Spirer
RECOGNITION OF GENOCIDE
IN BOSNIA: FRAMEWORKS
OF INTERPRETATION IN
U.S. NEWSPAPERS
Helen Fein, Walter Ezell and Herbert F. Spirer
ABSTRACT
The breakup of Yugoslavia and the development of conflict and massacres
from 1991 to 1993 was widely reported in the West, in contrast with prior
patterns of denial, concealment of evidence, lack of recognition,
misperception, and avoidance of massacres and genocides since World
War II. The chapter addresses reasons why bystanders did not intervene
to stop the genocide and check war crimes by asking how the situation was
framed by an influential segment of the press. An intensive content
analysis in nine leading U.S. newspapers revealed that a majority of
articles conformed to moral obligation and rational choice models. The
study concludes with a critique of political will for action and the position
that it was not the direct influence of the media, which reflected rather
than refined perceptions and the recognition of genocide.
One of the problems during and since the World War II has been the denial,
concealment of evidence, lack of recognition, misperception, and avoidance
Human Rights and Media
Studies in Communications, Volume 6, 77–92
Copyright r2011 by Emerald Group Publishing Limited
All rights of reproduction in any form reserved
ISSN: 0275-7982/doi:10.1108/S0275-7982(2011)0000006007
77
of notice of ongoing genocides and massacres by officials of other states and
by officials of other states and by the media (Ezell, 1992;Shawcross, 1984).
The same questions about these events persist: can reports of an event of
mass killing be credited; should we infer a pattern behind a series of events;
why is this set of persons killed; are they truly innocent victims or are they
also aggressors; are they victims of war, war crimes, or genocidal massacre;
were these attacks planned and what authority sanctioned them; how can we
credit reports of unconventional means of destruction-gas chambers, gas
bombing, bacteriological warfare-and of induced murder through prolonged
starvation and disease?
Between 1945 and 1988, virtually all the 14 states assessed by researchers
to be perpetrators of genocide and attempts at genocide (Fein, 1993a, p. 87)
were in regions labeled as the ‘‘Third World’’ or ‘‘the South’’ – outside
Europe and North America. Many occurred in states in which few reporters
from countries with a free press enter because of government restrictions
and little interest on the part of the managers of their papers. And if
journalists enter, they are unlikely to roam, for conditions of reportage are
dangerous (Fein, 1992, p. 9).
By contrast, the breakup of Yugoslavia and development of conflict and
massacres from 1991 to 1993 was widely reported in the West. In 1991–1992,
military attacks by Serbia in three of the six successor states of what-was-
Yugoslavia (Croatia, Slovenia, and Bosnia) were widely observed and
usually interpreted as aggression. In the case of Croatia and Bosnia, the
conflict was also viewed as a civil war because of the demands for
independence made by local Serbs in these states. Hayden reports that the
leaders of Serbia and Croatia met secretly in 1991 to agree to partition
Bosnia between them. Meanwhile, all ethnic parties met and with the aid of
a commission of the European Community drew up various maps that
would have divided Bosnia in cantons giving the three religio-ethnic groups
predominance in different cantons. However, in October 1991, the Croatian
and the Muslim parties in Bosnia joined together to pass a resolution
declaring the sovereignty of Bosnia-Herzegovina, which was confirmed
‘‘virtually unanimously’’ by the Bosnian electorate in a referendum,
boycotted by the Serbs on February 29 and March 1, 1992. The Serbian
party then proclaimed its own republic in Bosnia. The independence of
Bosnia-Herzegovina was recognized by the European Community and the
United States on April 7, 1992, prompting the Serbian republic to declare its
independence (Hayden, 1993).
War broke out in April 1992 in Bosnia. Although all sides fought to gain
or retain territory and committed violations of the rules of war, the Serb
HELEN FEIN ET AL.78

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