Rainbow Plastics.

• Author: Peterson, Eric
• Position: Colorado Cool Stuff - Brief Article

Rainbow Plastics has a remarkably deep catalog--1,700 different floats, lures and other fishing accessories in all--and an annual volume that is "well into the seven figures," said Scott Ekx, the company's owner. Ekx bought the company in 1998, a quarter-century after founder Ray Giles invented what is still Rainbow's flagship product: the A-Just-A-Bubble. The now-ubiquitous float allows anglers to fish at a precise depth by adding water for weight. The eight-employee company has bucked the industry trend by keeping its factory in Fort...