The 2010 Gold Quill Awards: with their outstanding this year's winners join an exclusive club of legendary communicators.

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about the awards

Today's top communicators are demonstrating their worth through smart thinking, creativity and innovation. The 2010 IABC Gold Quill Awards showcase the best examples in business communication from around the world and place the winners in an exclusive club of legendary communicators.

Indeed, this annual international competition is the highest level of professional acknowledgment in business communication today. For more than 35 years, the Gold Quill Awards program has tested the work of professional communicators, from strategists to tacticians, and recognizes the best of the best. This year, IABC received nearly 900 entries from 28 countries. Winners went through two rigorous rounds of judging by professional communicators, and in the end the international panel of judges awarded 32 Excellence Awards, 71 Merit Awards and three Student Awards.

We congratulate all the winners for their outstanding achievements in the field of business communication.

For more information about the 2010 Gold Quill Awards, visit

Division 1 * Communication Management

Category: Government Relations

award level: Merit

* Time to Hang Up

Geraldine Vance, APR, with Rob Hulyk, ABC, Vince Lee and Sharon Shore

BC Medical Association

Vancouver, British Columbia

Category: Community Relations

award level: Merit

* Let's Talk Transport Planning AECOM and SKM as JV Partners in the ConnectWest Consortium supported by Phillips Group for the Department of Transport and Main Roads Queensland Department of Transport and Main Roads Brisbane, Australia

Category: International Communication

award level: Merit

* Best Job in the World

Steve McRoberts

Tourism Queensland

Brisbane, Australia

Category: Media Relations

award level: Excellence

* Potatoes: A Nutritional Gold Mine

Amanda C. Woodbridge

Ideas Shop and Potatoes New Zealand

Wellington, New Zealand

award level: Merit

* Johnson & Johnson's Poly to Go 2009 Public Relations Campaign

Edelman Canada


* Orange Everyday Fee-Free Banking

David Breen

ING DIRECT Australia


Category: Multi-audience Communication

award level: Merit

* Children's Healthcare of Atlanta Takes on the Flu

Communications Team Children's Healthcare of Atlanta


Category: Marketing Communication

award level: Excellence

* Best Job in the World

Steve McRoberts

Tourism Queensland

Brisbane, Australia

* Feel Good Ripple

Marlene McNaughton

DDB Canada, Servus Credit Union

Edmonton, Alberta

* Get Smart Toronto

Toronto Hydro-Electric System Ltd.


* Summer Session Marketing Campaign

Barby Grant, Debra Kovach, Stephanie Birdsall and Michael Dambrowski

Arizona State University College of Liberal Arts & Sciences

Tempe, Arizona

award level: Merit

* Expanding the Soy "Health Halo" to Health Professionals

S. Poole, L. Kelly, D. Steeble, R. Zackery, S. Ries, K. Robinson, E. Daly, D.

Milam, A. Assouad

Publicis Consultants | PR with SmithBucklin and Communique Inc. for the United

Soybean Board


Category: Issues Management and Crisis Communication

award level: Excellence

* Peanuts in Crisis: An Industry Responds to North America's Largest Food Recall

Daniel Tisch, Alison George, Janet Grdovich, Robert Mathis and Katie Conover

Argyle Communications and Ogilvy PR

Toronto and Washington, D.C.

award level: Merit

* Get Smart Toronto

Toronto Hydro-Electric System Ltd.


* Project Eclipse--Hostile Takeover Defense

Meredith Moore and Lori Neuman

NRG Energy Inc.

Princeton, New Jersey

* We Messed with Texas: IALD Thwarts Ban on Lighting Design

Jennifer Jones

International Association of Lighting Designers


Category: Employee/Member Communication

award level: Excellence

* Bayer B-Green Sustainability Program

Robbie Brown, Megan Caulfield, Stephen Hale, Kirsten Impey, Sabrina Herbrik and

Pip Kelly

Ogilvy Earth at Impact Employee Communications (Ogilvy PR Australia) and Bayer

Australia and New Zealand


* Cisco Leadership Quarterly Meeting

Michele Ragon

Cisco Systems

San Jose, California

* Driving a Great Result

for Ford Australia

Tamsyn Sandeman

Impact Employee


Ogilvy PR Australia Sydney

* Employee Communication for Australia Post's Mail and Networks Division

Janice D. Mascini

Australia Post

Melbourne, Australia

* "It's All About Her ... Who Is SHE?"

Sujit M. Patil, Budaraju Sudhakar

Tata Chemicals Ltd.

Mumbai, India

* REI GPS Goes Online

Lorraine Larsson

Recreational Equipment Inc. (REI)

Kent, Washington

* United Way: Look What One Extra Quarter Can Do

Internal Communications

Walt Disney World Resort

Lake Buena Vista, Florida

award level: Merit

* Automatic E-mail Purge Implementation

Susan L. Straub

Alliance Data

Dallas, Texas

* Cisco's "We Are Cisco" Community

Cisco's Internal Communications Team

Cisco Systems Inc.

San Jose, California

* IAMGOLD's Ounce by Ounce Program

Karen Jury, Tania Richard, Jennifer Wright



* One Company, One Plan: DIRECTV 2010 Health and Wellness Benefits Open


Michael Ambrozewicz


El Segundo, California

* Qualcomm Internet Services: Enabling Virtual and Instant Communication

Kate E. Hardman


San Diego, California

* Supporting Business Transformation at Rentokil Initial

Malcolm Padley, Rentokil Initial Communications Team and Helen Coley-Smith

Rentokil Initial PLC

Gatwick, U.K.

* Transforming Town Halls to Create a More Involved and Productive Workforce

Ginger Kuenzel

Thermo Fisher Scientific, Dulye & Co.

Waltham, Massachusetts

Category: Human Resources & Benefits Communication

award level: Excellence

* Inova Annual Enrollment Campaign

PartnerComm Team

PartnerComm Inc./Inova Health System

Arlington, Texas

award level: Merit

* Creating a Culture of Health at Heinz

Jeff Miller, Michele Silverman and Ben Helfrich

Towers Watson, H. J. Heinz Co.

Pittsburgh, Pennsylvania

* Four Seasons Hotels Recruitment Strategy

Mark Attard

Livewire Communications


Category: Strategic Communication Processes

award level: Excellence

* Communicating on the Euro

Gellis Communications

European Commission, DG ECFIN


award level: Merit

* Raise Your VOICE: Using Communications to Drive Business in Novozymes

Jeppe Glahn, Ann Catherine Talbro, Marie-Louise Kragh

Novozymes A/S

Bagsvaerd, Denmark

* SAIC Channel Effectiveness Test Campaign

Allison Glass


Wayne, Pennsylvania

Category: Brand Communication

award level: Merit

* A New Brand for a New Era

Susan Nakhle

Ontario Shores Centre for Mental Health Sciences

Whitby, Ontario

Category: Special Events--Internal or External

award level: Excellence

* Itak Dzafest

Ula Spindler

PRISTOP d.o.o., Mobitel d.d.

Ljubljana, Slovenia

* Juniper's Next Decade--Employee Launch Event and Engagement Campaign

J. Liu Brookshire, S. Clark Ohara, C. Roberts, M. Spearman, Blue Beyond


Juniper Networks

Sunnyvale, California

* Minnesota's Greatest Generation

Suzanne Fedoruk Herrick

Fedoruk & Associates Inc., The Minnesota Historical Society

Minneapolis, Minnesota

* New Delivery of the AGM--Virtually

Dyna Vink

Canadian Research Knowledge Network

Ottawa, Ontario

award level: Merit

* Big Boston Warm-up

Michele Casper, Suzanne Fedoruk Herrick

Lands' End Inc., Fedoruk & Associates Inc.

Dodgeville, Wisconsin

* Canada Day at Canada Place: Welcoming the World to Canada's Games

Canada Place Corp.

Vancouver, British Columbia

* Destination: Health

Amber K. Spencer

Dixie Regional Medical Center

St. George, Utah

* Marty Peters Retirement

Kim Hoch and Kathy Hogan



* Panasonic: Sharing the Passion


Amy Gillespie, Ryan Lockhart, Liz Carson

Environics Communications


* Party with a Cause

Eva Aljancic

Si.Mobil d.d.

Ljubljana, Slovenia

Category: Social Responsibility

award level: Excellence

* CityGT iPhone App

Paul Tierney


Kew, Australia

* WRC Challenges Men to Walk a Mile in Her Shoes

Jenn Duggan, Lorna Freeman, Nick Rodrigue

Environics Communications Inc., The White Ribbon Campaign


award level: Merit

* Assess the Risk Injury Prevention Campaign

Sara Williscroft

ChangeMakers Marketing Communications, Workers Compensation Board of Manitoba

Winnipeg, Manitoba

* Australia's Plastic Bag Ban

Marcia Hewitt

Zero Waste SA

Adelaide, Australia

* Ekokviz

Vesna Skrbec, Sasa Muzga, Nelida Turk, Metka Zabret

Futura PR d.o.o., Telekom Slovenije, d.d.

Ljubljana, Slovenia


Heath Applebaum

The Cadillac Fairview Corporation Ltd.


* Out of the Wrong Hands/Medication Safety

Community Relations,

Internal Communications

and Public Relations Teams

Cardinal Health

Dublin, Ohio

* Relief in Sight

Communications Team


Canberra, Australia

* Support4Sport Awareness Campaign M. Allen, N. Angel, K. Bedford, L Blank, C Everett, K. Grant, L. MacLachlan, R. Mclsaac, M. Mullally, J. Simpson, D. Stortini Revolve, Nova Scotia Gaming Corp. Bedford, Nova Scotia

Category: Electronic and Digital Communication--Management

award level: Excellence

* Creating One New Intranet for Bupa

Kelly Pryn and Natalie Wheeler

Bupa Australia

Hawthorn, Australia

award level: Merit

* Qualcomm Internet Services: Enabling Virtual and Instant Communication

Kate E. Hardman


San Diego, California

* The Way Forward

Cindy Quinn

J.P. Morgan Retirement Plan Services

Englewood, Colorado

* Toronto Hydro Earth Hour 2009: How Low Can We Go T.O.?

Toronto Hydro Electric System Ltd.


Category: Social Media

award level: Excellence

* Blog Facts and Data: Shifting the Source-Press Relationship Paradigm

Gilberto Puig Maldonado


Rio de Janeiro

* Engaging Flickr Photographers for Web and Print Publications

Isa M. Polt-Jones

East Bay...

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