PRICE AND VOLUME EFFECTS ASSOCIATED WITH THE CREATION OF STANDARD & POOR'S MIDCAP INDEX

AuthorM. Cary Collins,James W. Wansley,Breck Robinson
Date01 September 1995
Published date01 September 1995
DOIhttp://doi.org/10.1111/j.1475-6803.1995.tb00570.x
The Journal of Financial Research' Vol. XVIII,
NO.3'
Pages 329-350 • Fall 1995
PRICE AND VOLUME EFFECTS ASSOCIATED WITH
THE CREATION OF STANDARD &POOR'S MIDCAP INDEX
M. Cary Collins and James W. Wansley
The University
of
Tennessee
Breck Robinson
The University
of
Delaware
Abstract
In this paper we explore price and volume effects associated with the 199 I
creation of Standard &Poor's MidCap 400 index. Prior work on changes in the
composition
of
existing indices finds a significant price response to the announcement.
Various authors link the effect to price pressure, information, an outwardly shifting
demand curve for securities, and the increased attention that comes with inclusion in
an index. Using event study methodology, we find significant price and volume effects
during the two weeks leading up to the Standard &Poor's announcement, but no
significant effect in the two-day interval around the event. Apparently, information
leakage and/or anticipation preceded the creation
of
the index. The price run-up is
permanent since the positive abnormal returns leading up through the announcement
are not associated with significantly negative abnormal returns after the announce-
ment. In addition, MidCap stocks significantly outperform the market during the fifty-
two weeks following the announcement. Using cross-sectional regressions, we show
that these prior-period abnormal returns are positively related to abnormal volume and
institutional holdings. We also find that firms trading over-the-counter had larger price
run-ups than NYSE or AMEX firms.
I. Introduction
The announcement by Standard &Poor's (S&P) that it was creating a
MidCap index offers a unique opportunity to examine the effect on the stocks
composing the new index. The creation
of
a new index should provide no new
The authors express appreciation to Elliott Shurgin, Vice President for Index Products at Standard &Poor's,
for providing information on the composition on the MidCap index and for discussions on the release
of
information regarding the index. In addition, the authors aregrateful for comments on earlier drafts
of
this manu-
script from Harold Black, Philip Daves, Ray DeGennaro, Mike Ehrhardt, Delbert Goff, James Pawlukiewicz,
Ron Shrieves, and particularly Rob Hansen, the Editor. They are also thankful for comments received from
seminar participants at Babson College, the Office
of
the Comptroller
of
the Currency, Northeastern University,
the 1992 Southern Finance Association Annual Meeting, The University
of
Tennessee, and Wake Forest
University. The authors are responsible for any remaining errors.
329
330 The Journal
of
Financial Research
information about the firms selected for the index and, as such, should imply no
price reaction. However, prior work such as Harris and Gurel (1986) and
Woolridge and Ghosh (1986) consistently shows significant, positive reactions
when firms are added to existing indices such as the S&P 500 index and the Dow
Jones Industrial Average.
While previous studies recognize that these price effects occurfor existing
indices, they do not agree on their cause(s), and no study examines new indices.
Harris and Gurel (1986) and Lamoureux and Wansley (1987) attribute the price
effects around additions to the S&P 500 to a transitory price pressure effect. On
the other hand, Shleifer (1986) concludes that these price effects exist because the
long-run demand curve for securities is not perfectly elastic. These studies agree,
however, that one likely cause
of
the price change is the increased demand that
results when index funds and others add these securities to their portfolios. In
fact, Pruitt and Wei (1989) show that changes in institutional security holdings
are positively correlated with abnormal returns in response to S&P 500 additions.
They note, however, that the change in institutional holdings accounts for only
a small percentage
of
the increase in volume.
If
inclusion in the S&P MidCap causes asubstantial change in institution-
al following, apositive price response would be consistent with
Merton's
(1987)
theory
of
equilibrium pricing with incomplete information. In
Merton's
model, a
firm's
equilibrium rate
of
return depends, among other things, on the relative size
of
its investor base, or what Merton calls the "degree
of
investor recognition."
Finally, Dhillon and Johnson (1991) present evidence inconsistent with
both the price pressure and imperfect-substitution hypotheses. They find that
stock, bond, and call option prices increase for firms added to the S&P 500, while
put prices decrease. They interpret their evidence as consistent with an informa-
tion hypothesis, in which the addition to an index conveys positive information
to market participants.
We present new evidence to distinguish between information and price
pressure effects. If, as Dhillon and Johnson (1991) argue, price effects associated
with listing on the S&P 500 are related to information, these price effects should
also exist when the composition
of
the S&P MidCap is announced. On the other
hand,
if
price effects are related to changes in institutional holdings and price
pressure, long-term price effects would not be anticipated for MidCap firms, but
short-term price effects may exist. For instance, after the mid-April 1991 S&P
announcement that aMidCap index was forthcoming, several investment
companies suggested they would create funds based on the MidCap.' Just as with
the S&P 500, price pressure may exist for the MidCap because
of
the institutional
'PanAgora Asset Management had already announced plans to offer an institutional fund that would hold
MidCap stocks. State Street Bank &Trust had already announced plans to convert amiddle-capitalization fund
to follow the MidCap (Wall Street Journal, June
5,1991,
pp.
Cl,CI3).

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