Pick Up The Damn Phone!
Joanne S. Black
336 Bon Air Center, #399, Greenbrae, CA 94904
9781935961468, $16.95, 216 pp., www.amazon.com
The art of the sale, with its myriad of variables, is a very human process of personal communication and one that simply cannot be automated. Fundamentally, a successful sale derives from 'real conversations with real people'. In "Pick Up the Damn Phone! How People, Not Technology, Seal the Deal", Joanne Black draws upon her many years of experience and expertise with respect to 'referral selling' and details why anyone involved in sales, regardless of the product or service being marketed, should be tweeting less and talking more to the customers and contacts who...