Parental endowments versus business acumen: Assessing the fate of low‐tech, service‐sector spinouts

AuthorRichard A. Hunt,David M. Townsend,Daniel A. Lerner
Date01 December 2019
Published date01 December 2019
DOIhttp://doi.org/10.1002/sej.1317
RESEARCH ARTICLE
Parental endowments versus business acumen:
Assessing the fate of low-tech, service-sector
spinouts
Richard A. Hunt
1
| Daniel A. Lerner
2,3,4
| David M. Townsend
1
1
Department of Management, Pamplin
College of Business, Virginia Polytechnic
Institute & State University, Blacksburg,
Virginia
2
Deusto Business School, Bilbao, Spain
3
Universidad del Desarrollo, Chile
4
IE Business School, Madrid, Spain
Correspondence
Richard A. Hunt, Department of Management,
Pamplin College of Business, Virginia
Polytechnic Institute & State University,
Blacksburg, VA 24061.
Email: rickhunt@vt.edu
Abstract
Research Summary:In recent years, scholarship on intra-
industry entrepreneurial spinouts has coalesced around a
heredity-focused perspective, propounding the notion that
spinouts from high-quality parent-firms outperform those
emanating from low-quality parent-firms. This view has
found strong support in high-tech sectors, but it is unclear
whether parental lineage is a determinant of performance
and survival in sectors exhibiting low-technological dyna-
mism, especially when the locus of value creation stems
from generalist rather than technical-specialist knowledge.
Applying the knowledge spillover theory of entrepreneur-
ship and jack-of-all-trades framework, we assess the fate of
a complete population of 678 service-sector firms for the
entire 32-year history of an industry. Our study offers
explanatory mechanisms that more fully account for the
non-hereditary success factors driving performance hetero-
geneity among entrepreneurial spinouts.
Managerial Summary:In many industries, half or more of
the firms are founded by former employees of existing com-
panies (i.e., entrepreneurial spinouts). In high-tech sectors,
these spinoutsoften appear to perform better than
entrants without prior industry experience. Moreover, spin-
outs spawned by high-performing parent-firms tend to out-
perform spinouts from low-performing parents, suggesting
that spinouts benefit from advantageous parental knowl-
edge and capabilities. However, this does not seem to be
Received: 20 March 2017 Revised: 16 March 2019 Accepted: 27 March 2019 Published on: 13 May 2019
DOI: 10.1002/sej.1317
© 2019 Strategic Management Society
478 wileyonlinelibrary.com/journal/sej Strategic Entrepreneurship Journal. 2019;13:478506.
the case among spinouts in industries characterized by low-
technological dynamism. Our findings indicate that when
technological dynamism is low, general business acumen
eclipses parental lineage in determining spinout perfor-
mance. In these cases, spinout founders with primarily tech-
nical experience would be well-served by partnering with
individuals possessing experience in marketing, sales, and
day-to-day business management.
KEYWORDS
entrepreneurship, knowledge spillovers, market entry, service
sector, spinouts
1|INTRODUCTION
In 1996, 31 new firms entered the Colorado asbestos abatement industry, a sector devoted to the controlled
removal and disposal of asbestos-containing material from existing structures slated for renovation or demotion. Six
of these firms were de novo entrants, newly created firms without any prior experience in the asbestos industry. The
remaining 25 entrants that year were spawned entities, comprised of intraindustry entrepreneurial spinouts founded
by ex-employees of incumbent abatement firms. By 1999, only seven firms from the 1996 cohort were still opera-
tional, including four of the six de novo firms and just three of the 25 spinouts. Attrition for the spinouts approached
90 % in the first 1,000 days.
New ventures are often spawned from existing organizations, (Klepper, 2009; Stinchcombe, 1965) and entrepre-
neurial market entrants of all sorts frequently fail, often in large numbers (Shane, 2008). Still, the failure rate illus-
trated by the 1996 cohort prompts several questions: How do we explain such a high attrition rate, especially among
the spinouts; firms that are definitionally founded and operated by industry veterans? Was the wave of failures a
rarified occurrence, or is it indicative of generalizable challenges confronting service sector spinouts?
Prevailing theories of organizational knowledge transfer (Agarwal, Audretsch, & Sarkar, 2010; Connor & Prahalad,
1996; Franco & Filson, 2006; Kogut & Zander, 1992) and extensive empirical evidence (Agarwal, Echambadi,
Franco, & Sarkar, 2004; Chatterji, 2008; Dick, Hussinger, Blumberg, & Hagedoorn, 2013; Dyck, 1997; Eriksson &
Kuhn, 2006; Franco & Filson, 2006; Gompers, Lerner, & Scharfstein, 2005; Klepper, 2007, 2009; Klepper & Sleeper,
2005) support the notion that spinout founders benefit from parent-firm endowments, consisting of advantageous
knowledge that confers improved prospects of survival for the spawned entity. Moreover, good parenting appears
to be important. Better-performing firms have better-performing intra-industry spinouts,noted Klepper and
Thompson (2010, p. 5).
Given the tightly linked conception of inter-generational coupling in the existing literature (e.g., Agarwal et al.,
2004; Klepper, 2009), the dismal performance of the illustrative 1996 cohort raises important questions for extant
theory. In this industry context, spawned entities dramatically under-performed even the de novo entrants, firms that
definitionally had no parental endowments nor any prior industry experience. The question is: Why did so many
experienced industry insiders fail to survive? Is it possible that heredity is less relevant to entrepreneurial survival in
some sectors than it is in others? If so, why?
Using novel data from the complete population of all 678 firms ever to enter the Colorado asbestos abatement
industry, we develop and test a new framework for the consideration of intervening factors that appear to impact
HUNT ET AL.479

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