Our new Pokemon overlords.

AuthorO'Rourke, Morgan
PositionLast Word

How about that Pokemon Go, huh? Almost overnight, Pokemon went from a popular cartoon/video game vaguely familiar to most adults, to the subject of the most popular mobile game in history, making previous hits like Angry Birds and Candy Crush look like mere pop culture afterthoughts.

Within days of its debut, Pokemon Go had already topped the App Store and Google Play download charts and had more daily active users than Twitter. In the United States alone, iOS players were spending $1.6 million a day on in-game transactions. Nintendo, a part owner of Pokemon Go creator Niantic, saw its stock surge by 65% in the first week, adding billions of dollars to its value. All this for a game that was then only available in the United States, Australia and New Zealand.

For the uninitiated, Pokemon Go is an...

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