Opaque Financial Contracting and Toxic Term Sheets in Venture Capital

DOIhttp://doi.org/10.1111/jacf.12160
Published date01 March 2016
Date01 March 2016
In This Issue: Risk Management
Risk Management—the Revealing Hand 8Robert S. Kaplan, Harvard Business School,
and Anette Mikes, HEC Lausanne
Bankers Trust and the Birth of Modern Risk Management 19 Gene D. Guill, GPS Risk Management Advisors, LLC
University of Texas Roundtable
Financing and Managing Energy Investments in a Low-Price Environment
30 Marshall Adkins, Raymond James; Greg Beard, Apollo
Global Management; Bernard Clark, Haynes and Boone;
Gene Shepherd, Brigham Resources; and George Vaughan,
ConocoPhillips. Moderated by Sheridan Titman, University of
Texas McCombs School of Business.
Why FX Risk Management Is Broken—and What Boards Need to Know to Fix It 46 Håkan Jankensgård, Lund University, Alf Alviniussen,
Lars Oxelheim, University of Agder, and
Research Institute of Industrial Economics
Derivatives: Understanding Their Usefulness and Their Role in the Financial Crisis 62 Bruce Tuckman, New York University Stern School
of Business
Opaque Financial Contracting and Toxic Term Sheets in Venture Capital 72 Keith C. Brown and Kenneth W. Wiles, University of Texas
McCombs School of Business
Three Approaches to Risk Management—and How and Why
Swedish Companies Use Them
86 Niklas Amberg and Richard Friberg, Stockholm
School of Economics
Are U.S. Companies Really Holding That Much Cash—And If So, Why? 95 Mar c Zenner, Evan Junek, and Ram Chivukula,
J.P. Morgan
Seeking Capital Abroad: Motivations, Process, and Suggestions for Success 104 Greg Bell, University of Dallas, and Abdul A. Rasheed,
University of Texas at Arlington
The Beliefs of Central Bankers About Ination and the Business Cycle—
and Some Reasons to Question the Faith
114 Brian Kantor, Investec Wealth and Investment
VOLUME 28 | NUMBER 1 | WINTER 2016
APPLIED CORPORATE FINANCE
Journal of
72 Journal of Applied Corporate Finance Volume 28 Number 1 Winter 2016
Opaque Financial Contracting and Toxic Term Sheets
in Venture Capital
* We are grateful for the comments and contributions of Bill Gurley (Benchmark) and
Jordan Thomas (Croft & Bender) in the development of this study. The authors remain
solely responsible for any errors or omissions in the analysis.
1. Douglas Macmillan, 2015, “Snapchat Raises Another $500 Million from Inves-
tors,” The Wall Street Journal, May 29.
2. Douglas MacMillan and Kirsten Grind, 2015, “Fidelity Marks Down Value of Snap-
chat Stake by 25%,” The Wall Street Journal, November 10.
3. Keith C. Brown and Kenneth W. Wiles, 2015, “In Search of Unicorns: Private IPOs
and the Changing Markets for Private Equity Investments and Corporate Control,” Jour-
nal of Applied Corporate Finance 27, no. 3, 34-48.
4. See Rolfe Winkler, 2015, “Bill Gurley: ‘All These Private Valuations are Fake,’”
Money Watch, October 20.
O
n May 29, 2015, e Wall Street Journal reported
that “the demand to own private shares in Snap-
chat, Inc. has become so erce that its newest
investors (including Alibaba Group Holdings)
are willing to receive second-rate stock in exchange for their
money.1 e security position was considered second-rate
because it came in the form of common equity rather than
preferred stock, which provides investors with stronger rights
than those aorded common shareholders. e funding round
was raised at a post-money valuation (that is, the pre-funding
value of the rm plus the newly invested capital) of $16 billion,
which represented a 60% increase from the company’s prior
round, which was also raised through the issuance of common
stock. By September 2015, however, capital market conditions
had worsened, forcing Fidelity Investments, another common
stockholder of Snapchat shares, to write down its investment
by 25% amid concerns about the inated valuations of private
companies.2 By contrast, earlier-stage providers of nancial
capital, such as Benchmark and Institutional Venture Part-
ners, had invested in preferred stock, which was specically
designed to protect them against adverse market events.
In a recent article in this journal, we documented the
dramatic increase in private IPO transactions (PIPOs) and the
“unicorns”—privately held companies with market valuations
of $1.0 billion or more—that such transactions have helped
to create.3 As we discussed, a primary benet of PIPOs is
that they allow companies to remain private longer, which
may permit them to avoid the organizational and governance
problems that are said to be endemic to publicly traded compa-
nies. But by keeping companies private longer, these PIPO
transactions may also have the potential to reduce the value
of these private companies by shielding them from the disci-
plining oversight imposed by a broader base of institutional
and individual investors, financial analysts, and govern-
ment agencies. In addition, achieving unicorn status is now
considered to be such an important event for many market
participants—if only for the public relations, marketing, and
recruiting benets the moniker is perceived to bestow—that
companies appear to be pursuing it as a goal in itself. In fact,
we showed that more than one-quarter (38 out of 142) of the
unicorn rms in our sample were valued at exactly $1 billion,
suggesting valuation outcomes that were likely manufactured
to clear that specic hurdle.
In our analysis, we sounded a cautionary note with respect
to this aspect of the rapidly evolving PIPO funding process.
In particular, we suggested that in their quest to reach unicorn
status, managers at some companies may have the incentive
(or otherwise feel pressured) to manipulate the market valua-
tion by acquiescing to complicated and onerous nancing
conditions that enable them to attract a sucient amount of
new capital. ese complex contracting terms, which include
such devices as ratchet agreements and preference payments,
are invariably imposed as a way to eliminate most or all of the
new investor’s downside exposure to subsequent market price
movements. However, this protection provided to new investors
can come at the expense of materially negative eects that get
shifted to other stakeholders—existing investors, entrepreneurs,
and employees—who may not even know the terms exist or
fully understand the impact of the stipulations on any benets
they may receive in the event that the company eventually
becomes successful. In addition, in exchange for receiving terms
that eliminate much of their downside risk, the participants in
this new funding round may be willing to accept higher valua-
tions than would be justied by the fundamental economic
activity of the rm. Indeed, Bill Gurley, Managing Partner at
Benchmark, oered a blunt assessment of this current state of
aairs, stating that “all these private valuations are fake.”4
Of course, inated valuations in the present increase the risk
that future capital-raising eorts will be transacted at valuation
levels that are lower than those obtained in previous funding
rounds. And such “down rounds” can have negative conse-
quences that go well beyond the immediate perception that the
present worth of the company has declined. For example, the
execution of a down round can trigger anti-dilution provisions
by Keith C. Brown and Kenneth W. Wiles, University of Texas,
McCombs School of Business*

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