Online portal designed to drive traffic to a bank.

PositionNew Products for Marketers - Gobankingrates.Com - Brief article

GOBANKINGRATES.COM IS THE NAME OF AN ONLINE PORTAL I hat is designed to provide banking information to consumers actively searching to open bank accounts or apply for loan products in their local market.

The service says that it currently has 650 city-and-state sites, with more than 2 million unique visitors monthly. The portal is designed to put financial institutions in front of prospective customers at the precise time of their online search for banking products.

Other features of the service: articles placed on rate page about subscriber banks; banner advertisements; placement of logo...

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