Newton Running.

PositionSPORTS EQUIPMENT AND CLOTHING

Boulder

newtOfiruoning.com

Danny Abshire has a suggestion for all runners who are confident in their stride.

Take your shoes off and run from one room to the next, or if you're no tenderfoot, step outside and find a grassy patch to run across.

Now stop and think about something. Did your heel ever even touch the ground?

The basic philosophy behind the Newton Running shoe is that running heel first - the way we're naturally inclined to walk, but not to run - is causing all kinds of problems.

"For so many years, the running shoe has gotten higher in the heel, and that's caused us to heel strike," says Abshire, chief technical officer for the company, which he cofounded with real estate developer Jerry Lee in 2007. The focus of...

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