BENELLI USA: Designates VP of Sales
Benelli USA announces the hiring of Rob Girard as the company's VP of sales, where he'll be responsible for setting the strategic direction for all sales and channel initiatives within the U.S. market for Benelli, Franchi, Stoeger, Uberti USA and Stoeger Airguns.
"Through his combined passion for the outdoors and sales, Rob has a deep understanding of the outdoor industry," said Benelli USA General Manager Tom DeBolt. "His extensive experience in commercial sales strategy positions him well to lead our sales team and take our already successful business model to the next level."
Girard joins Benelli with more than 25 years of combined experience in sales, customer service, customer logistics and supply chain. His previous experiences include the development and execution of successful sales strategies for industry brands SIG SAUER, Leupold & Stevens and Horton Archery.
BURRIS AND STEINER OPTICS: Name Marketing Director
Burris and Steiner Optics announce the hiring of Ryan Hennig as director of marketing.
Hennig will be in charge of developing the marketing and communications strategies for both brands. He comes to Burris and Steiner with a strong marketing background. As VP of marketing for Silver Star Brands, VP of marketing for Brownells and, most recently, director of ecommerce with Coleman Company, Hennig will bring new energy to the Burris and Steiner marketing initiatives. Hennig received his BBA in marketing from the University of...