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• Position: HERMES: CREATIVE AWARDS - Brief article

The Hermes Creative Awards is an international competition, well into its third decade, for creative professionals involved in the concept, writing and design of traditional materials and programs, as well as emerging technologies. The Hermes Awards are administered and judged by the Association of Marketing and Communications--an association of several thousand marketing and communication professionals who are committed to maintaining a standard of excellence in communication. "Hermes," as most of us know, was the messenger of the Greek gods--often saving lives and fulfilling prophecies by delivering his assigned message. These are legends, of course, but the message is still clear: effective and concise communication is still vitally important and deserves recognition.

Entries are judged on the creativity and quality of the presentation, and the competition has earned a reputation for accuracy, fairness and credibility. A look at the...