New to the show for 2014.

CRAFT @ SIA

"From a business standpoint, things are getting more and more competitive," Winter says. "There are a lot of small brands entering the marketplace." SIA responded to the trend of small batches and handcrafted skis and boards with this new program. According to SIA, independent manufacturers now make up roughly 5 percent of the hard goods market. Still, "the custom-made influence is felt throughout tht industry," Ingemie says. Colorado brands participating in Craft include 7 Mile Skis, based in Silverthorne, FloSkis of Vail and others.

ON-SNOW DEMO MOVES TO COPPER MOUNTAIN The On-Snow Demo/Ski-Ride Fest, previously held at...

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