New PCPS resource spotlights profitability and Pricing Strategies.

• Position: Update

The AICPA PCPS team works continuously to create new and improved resources for PCPS members. The latest example is a useful section addition to the PCPS Web site. The new section focuses on firm profitability and pricing, which are critical concerns for all CPA firm owners. To help members understand and address the issues involved, the new PCPS Web site section, Profitability and Pricing Strategies, has a wealth of practical tools created by the Rainmaker Consulting Group that CPAs can put to use immediately. The tools include:

* A learning guide that explains the keys to profitability, billing rates, and price differentiation, among other topics.

* An action plan that sets out the necessary steps to improvement and provides links to useful resources for each step.

* A...