NATPE Budapest to emulate success of Miami.

PositionNational Association of TV Program Executives

Early last month, VideoAge met JP Bommel, president and CEO of NATPE (pictured above), for breakfast at a downtown New York City restaurant in order to go over NATPE Budapest plans.

Perhaps unsurprisingly after a successful NATPE Miami last January, the Los Angeles-based non-profit, National Association of TV Program Executives, is hoping for a similar hit in Budapest, June 19-22, 2017 (the event is to be held a week earlier than last year). The venue will be the same: The Intercontinental Hotel on the Pest side of the city, facing the Danube River, next to the Chain Bridge that connects to the Buda section of the city.

At press time (late May) some 133 exhibitors from 60 countries have been confirmed to attend. They will exhibit in four areas: suites on the third floor, plus stands, meeting tables and viewing boxes in the hall on the second floor.

Last year, when the market reclaimed the NATPE Budapest name (from NATPE Europe) and returned to Budapest after a two-year stint in Prague, the event registered 274 participating companies with 436 acquisition executives. A similar number is expected this year.

Equally impressive is the line-up of exhibitors, with such companies as A+E, All3Media, Armoza Formats, Breakthrough Entertainment, Caracol, eOne, Mediaset, RAI and Mondo TV. The U.S. studios' participation will also be strong with CBS, Lionsgate, NBCUniversal, MGM, Paramount, Sony, Fox, Warner Bros, and Viacom. The contingent from Turkey will include ATV, Global Agency and Kanal D.

Like in past years, the event is divided into three parts: Screenings, conference and a market. The screenings staged by the major U.S. studios will take place on June 19 (for Warner Bros, and Lionsgate) and on June 20 (for CBS, NBCUniversal and Fox). On June 19 two seminars focusing on CEE issues are scheduled, as well as the now-traditional buyers' welcoming party (in the afternoon).

During the market, which will start on Tuesday, June 20, there will also be three seminars on day one, exploring co-production, and three seminars on day two, one of which focuses on Turkey. The start of the market will be celebrated with an Opening Day Party, and on the afternoon of June 21, a NATPE-sponsored closing party will mark the conclusion of the event.

NATPE Budapest will also play host to a CEE Regional Producers' Summit on June 20. The event has been devised to meet the needs of local and regional emerging producers and content creators. The summit will offer...

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