Production on Mister Mayfair, a new film trilogy, was announced on June 2 with an elaborate event in Miami Beach, Florida. A co-production between multinational SPI, St. Petersburg, Florida-based 36sFlix International, and London-based Goldfinch, Mister Mayfair will consist of three 90-minute episodes, and will be distributed internationally by 36sFlix International and SPI.
The films will be directed by Philippe Martinez and star Armand Assante, Steven Bauer, and Ken Davitian. SPI's Loni Farhi will serve as a producer together with Kirsty Bell, Alan Latham, and Martinez, while Karinne Behr (36sFlix International CEO and Martinez's sister), Lee Beasley, and Phil McKenzie have been tapped as executive producers. Ciro Orsini will be billed as a co-producer.
At a cocktail reception held at a penthouse at the Miami Beach Hilton Hotel, the co-producers introduced the main cast to some 100 guests, who were later entertained by Brazilian dancers and a buffet dinner on the lawn of the Hilton's Santorini restaurant.