A Media Insider’s Wish List for Saving Local Journalism

Published date01 May 2023
DOIhttp://doi.org/10.1177/00027162231216856
AuthorMargaret Sullivan
Date01 May 2023
Subject MatterPart IV: Adaptation
230 ANNALS, AAPSS, 707, May 2023
DOI: 10.1177/00027162231216856
A Media
Insider’s Wish
List for Saving
Local
Journalism
By
MARGARET SULLIVAN
1216856ANN THE ANNALS OF THE AMERICAN ACADEMYA MEDIA INSIDER’S WISH LIST FOR SAVING LOCAL JOURNALISM
research-article2023
This article underscores the importance of local inves-
tigative journalism and routine coverage for American
democracy while acknowledging its current unsustain-
able financial model. Working from my experience as a
newspaper editor and media columnist/public editor, I
offer suggestions to improve the quality and content of
local news. My suggestions include national legislation
to support the sustainability of journalism, media liter-
acy education for adults and youth, and subsidies to
newsrooms via state universities.
Keywords: journalism sustainability act; tax incen-
tives; local newspapers; investigative jour-
nalism; accountability journalism
For more than a decade now, I’ve been try-
ing to explain the importance of local jour-
nalism and sound the alarm about its decline. I
know the territory extremely well.
As the top editor for a regional newspaper,
The Buffalo News, I saw firsthand how signifi-
cant our work could be. Our skilled and dedi-
cated staff of 200 journalists at the largest news
organization in upstate New York performed as
the watchdog for our community, and we did
our best to hold powerful people and institu-
tions to public account. I wouldn’t argue that
we did our journalism perfectly, but I do know
that what we did do was crucial to the
community.
Later, as the public editor (or ombuds-
woman) of The New York Times, I saw how
often national journalism took its cues from
initial reporting from smaller, local news
Correspondence: margaret.sullivan@duke.edu
Margaret Sullivan is the 2023 Pamela and Jack Egan
Visiting Professor at Duke University and a columnist
for The Guardian US. As of January 1, 2024, she will be
executive director of the Craig Newmark Center for
Journalism Ethics and Security at Columbia University’s
Graduate School of Journalism.

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