Matters of scale.

• Position: Brief Article

MATTERS OF SCALE Fat of the Land Fat in one foil-packaged 6 GRAMS restaurant serving of butter Fat in one Burger King "Whopper" 40 GRAMS Amount of Global-warming carbon 3 KG dioxide released by driving a typical American car, in one day Amount released by clearing and 75 KG burning enough Costa Rican rainforest to produce beef for one hamburger Amount spent annually by McDonald's $800 MILLION advertising its products Amount spent annually by the $1 MILLION National Cancer Institute promoting fruits and vegetables Average cholesterol level in the 210 United States Average cholesterol level of 161 vegetarians in the United States Gallons of oil spilled by the 12 MILLION Exxon-Valdez Gallons of putrefying hog urine 25 MILLION and feces spilled into the New River in North Carolina (immediately killing over 10 million fish) when a "lagoon"...