Logan's The Crepery brings Parisian Crepe Love to Utah.
Author | Sasich, Chris |
Position | Around Utah |
Logan -- Gabriel Anderson was a college student studying abroad when, like many, he found love in Paris. But Anderson's love wasn't for a person; it was for crepes.
"I fell in love with European-style crepes," he says. "I usually got them from the street vendors, which were the best."
The love story might have ended there, but after Anderson returned home, inspiration hit in the form of an overpriced crepe he bought at an arts festival. It paled in comparison to what he had experienced on the streets of Paris. Anderson says he told his wife that he could make a better crepe, and that comment--paired with their need to find jobs to help sustain them during grad school--would lead the former interior design major into the restaurant business.
"It was honestly something my wife and I just did on a whim to get us through grad school," says Anderson. "We always wanted to be entrepreneurs and do our own business, and so we decided to try it out and it worked. It was at a rough time, too. Five and a half years ago was right in the midst of the recession."
He adds, laughing, "Looking back on it, it was probably a horrible idea."
Two months later they were selling crepes behind a little counter in a coffee shop in Logan. There were some obstacles The Crepery overcame before it found its niche. Anderson specifically stresses the importance of reaching out to a more diverse customer base, a lesson he learned after most of his customers--the students at nearby Utah State University--disappeared...
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