Loans, social media among session topics at ABA Marketing Conference.

• Position: ABA RESOURCES - Conference news - Brief article

SEVENTEEN TRAINING SESSIONS will be conducted at this year's ABA Marketing Conference, to be held Sept. 23-25 at the Manchester Grand Hyatt in San Diego. The conference theme is "Put It All Together: Marketing Your Bank's Success."

Below is a sample of six of the training sessions that will be held, including the name of the session and the presenters:

* Consumer Lending: How to Turn the Spigot Back On! Marc M.eoli, vice president, client analytics, Sandy Spring Bank, Olney, Md.

* Strategic Public relations: Your Secret Weapon to Making a Difference. Bey-Ling Sha, associate profession, San Diego State University; joice Truban Currey, president and CEO, c3 Communications Inc., San Diego.

* Transforming Your Bank into a Social business. Kevin Zellmer, vice president of business development and platform, Hearsay Social, San Francisco.

* Impact of Technology on the Customer. Bill Handel, vice president of research and...