Liderazgo, clave del crecimiento.
Author | Guti |
[ILUSTRACIÓN OMITIR]
Las grandes historias de éxito empresarial acelerado son cada vez más frecuentes en América Latina. La lista de las empresas grandes, internacionalizadas y eficientes ha crecido y ha ganado relevancia en la economía mundial.
Este fenómeno tiene explicaciones que van más allá del ciclo de precios altos en las materias primas o del crecimiento de la clase media. De un lado está la enorme liquidez mundial que bajó las tasas de interés y movió los dineros de los inversionistas hacia las economías en desarrollo, donde hay un mayor retorno al capital. También están el crecimiento del ahorro local en los fondos de pensiones, el repliegue de las firmas multinacionales hacia sus trincheras en las casas matrices del primer mundo y la modificación en la forma de fabricar los bienes en cadenas globales de manufactura que requieren procesos de producción descentralizados en distintos lugares del mundo. Todo esto en mayor o menor medida abrió espacio de crecimiento para las empresas locales.
En estos años se generó un potente viento de cola económico y financiero que facilitó el despegue de las empresas en la región. Todas las empresas, las buenas y las menos buenas, recibieron el efecto positivo de esas circunstancias. Lo mismo les pasó a los países. Casi todos crecieron sin importar mucho su condición inicial o sus políticas. Para ponerlo en términos más coloquiales, parafraseando el adagio, fue el huracán que permitió que hasta los pavos volaran.
Pero a pesar de esta condición tan favorable, el crecimiento más acelerado y sobre todo, el más perdurable, será con seguridad el de las empresas que tengan el mejor liderazgo. ¿La prueba? Los hechos. Con solo dos excepciones (químicos y manufactura) la diferencia entre las empresas con el mayor y el menor margen operativo en los 22 sectores que se reportan en la clasificación de las Latin 500 de...
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