Lead with Purpose.
| Jurisdiction | United States |
| Date | 01 July 2016 |
| Author | Roach, Betsi |
The world of business development and client service has changed. The buying path for potential clients is no longer linear. As a result, the approach and necessary competencies of business development and client service professionals must adapt.
Released in April 2016, the Body of Knowledge, created by the Legal Marketing Association, succinctly identifies that necessary shift in approach within the business development and client services domains. Today, an essential competency of client services professionals is to identify and react to external clients' needs, based on...
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COPYRIGHT GALE, Cengage Learning. All rights reserved.
COPYRIGHT GALE, Cengage Learning. All rights reserved.
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