Don't be late again!(International) (Ecuador's national punctuality campaign) (Brief Article)

Lateness is such a problem in Ecuador that the government has gotten involved. "We have to be on time for the sake of God, the country, our people and our consciences," President Lucio Gutierrez said in October as he kicked off a national punctuality campaign. The civic group leading the campaign has estimated that Ecuador loses more than $700 million per year because of lateness, Reuters reported. Operating on what is jokingly known as "Ecuadorian time," people in South American nation habitually arrive...