Knowledge is power.

• Author: Eisenberg, Michael M.
• Position: FinancialLiteracy

In any given year, some segment of the population ascribes great wisdom to the voters of California. And, regardless of your political leanings, one would be tempted to think that California voters represent a slightly more concerned and definitely more informed segment of the population. Well, maybe not.

In a recent survey commissioned by CalCPA, 40 percent of California voters reported carrying over some level of credit card debt every month and 58 percent don't save any fixed amount of their earnings monthly.

It's alarming to think of the millions of Californians who are so financially insecure--especially given the increasing cost of living in the Golden State. That's what makes CalCPA's financial literacy initiative so imperative. Who better to arm Californians with the knowledge they need to make sound financial decisions than CPAs.

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COMING TO THE FORE

CalCPA's financial literacy initiative has packed a powerful punch during its first year--the California Legislature specifically recognized CalCPA's role in working to improve the financial literacy of Californians when it unanimously declared April 2004 Financial Literacy Month.

After the California Legislature's declaration, CalCPA encouraged California cities to proclaim Financial Literacy Month locally. Dozens responded to the call, creating an increased awareness and momentum to activate the grass roots.

Also, CalCPA's financial literacy initiative has received an American Society of Association Executives' 2004 Award of Excellence as an outstanding program that has resulted in a significant benefit to American society. The honor is part of ASAE's Associations Advance America program.

GET INVOLVED

CalCPA has created myriad ways for you to participate in the financial literacy initiative:

Dollars & Sense: This program teams CalCPA members with legislators and local government leaders, who host town hall-style workshops that feature brief overviews from CPAs on financial literacy topics, such as setting financial goals, creating a budget, credit and debt, money-saving strategies, making college a reality and tax tips. The workshop's formal presentation is followed by a Q & A session.

The first Dollars & Sense workshop, held in January in Irvine, attracted about 100 people and received rave reviews. CalCPA is scheduling others throughout California--including events targeted at high school seniors and senior citizens.

CalCPA/California Jump$tart Coalition...