Jamberry nails polishes sales model.

• Author: Cutler, Sarah
• Position: Around Utah

Lindon--What happens when you go to a nail salon and it doesn't have the color, design or product you want? Easy--you manufacture it yourself. At least, that's what sisters Lyndsey Ekstrom, Christy Hepworth and Keri Evans did.

In 2010, after an afternoon of pampering at a salon, the sisters agreed on two things. First, they wanted a simple nail product for at home use; and second, to become business partners.

Christy Hepworth's husband, Adam, encouraged the sisters to manufacture a product to market and sell at shows and expos, such as the What a Woman Wants Show. "That first weekend of really trying in sales, they killed it. It was a home run," says Adam Hepworth.

Adam Hepworth's roots are in the ski industry, as a cofounder of Bluehouse Skis, which manufactures skis and brand stickers. He began pulling his time away from Bluehouse to help build a website and perfect the product with his knowledge of adhesives.

So what is the product? Nail wraps or shields, made out of resilient vinyl. With vinyl as the canvas, the JAM BERRY NAILS team began designing hundreds of designs and colors. Today...