Is YouTube Radicalizing Us? The social media platform has been under fire for recommending extreme--and false--content to users.

AuthorKurzius, Alexa
PositionMEDIA LITERACY

It's not unusual for Breon McIntosh to spend about three hours of his day watching YouTube. The 17-year-old senior at North Lawndale College Prep in Chicago uses the website to get the news and watch Fortnite videos.

McIntosh usually begins by checking his subscriptions and looking to see what's trending. He'll watch one video and then videos that come up on autoplay. Yet the more videos McIntosh watches, the more "the recommendations become a whirlwind of lies, click bait, and fake news," he says. "Mainly I feel disgusted."

Media experts say McIntosh has good reason to feel this way. YouTube, the most popular social media platform in the world, has come under fire recently for the way it has seemed to recommend more and more extreme--and often false-content to users.

Searches for the "moon landing" lead to conspiracy videos suggesting the historic 1969 U.S. moon mission was a hoax; watching a video on the Parkland activists brings up videos falsely claiming they were hired actors. Following the 2017 Las Vegas shooting, videos surfaced wrongly suggesting that the government was behind it.

Sociologist Zeynep Tufekci of the University of North Carolina tweeted earlier this year that YouTube is "a giant radicalizing engine."

"This situation is especially dangerous given how many people--especially young people--turn to YouTube for information," she wrote in March in The New York Times.

Keeping You Watching

Worldwide, about 1.5 billion YouTube users watch 1 billion hours of content daily. The site is more popular among teens than Facebook, Instagram, and Snapchat, according to the Pew Research Center. Many, like McIntosh, look to YouTube for news updates, though the website itself doesn't report any news--it only disseminates what users upload.

YouTube is designed to keep people online as long as possible. It does this by providing a steady stream of video recommendations. Artificial intelligence drives this process. An algorithm groups similar videos on YouTube together, and then ranks the videos within each category based on popularity. This helps YouTube selectively guess what you might like to see next based on your viewing history and on the behavior of other users on the site. Keeping people watching helps the company make money through the video ads shown on the site.

Why extreme content? Because it's attention-grabbing, and if it's related to a video you've already watched, it taps into what Tufekci says is our natural curiosity "to dig...

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