Introduction to 2011 Sullivan Lecture Symposium: Boilerplate Terms in Context

AuthorJeffrey T. Ferriell
PositionProfessor of Law, Capital University Law School. B.S., Ohio State University, 1975; J.D., Santa Clara University School of Law, 1978; LL.M, University of Illinois College of Law, 1983
Pages605-616
INTRODUCTION TO 2011 SULLIVAN LECTURE
SYMPOSIUM: BOILERPLATE TERMS IN CONTEXT
JEFFREY T. FERRIELL*
It has been nearly seventy years since Fritz Kessler popularized the use
of the term “adhesion contract,” which he imported to the United States
from France.1 It was at this time that Kessler wakened American scholars
to the absence of anything approximating the type of consent on which our
rules of contract formation were originally based.2
Traditional contract rules of the type found in Langdell’s first law
school casebook developed in an era when most deals were struck by
parties who had roughly equal bargaining power.3 They were under very
little, if any, compulsion to enter into a deal with one another at all, much
less under any compulsion to submit to specific terms. Having entered into
their agreement at arm’s length and with a relative degree of sophistication
about the subject matter of their transaction, their assent was usually well-
informed and thoroughly voluntary.4
Since then, of course, things have changed. We commonly enter into a
wide array of complex transactions for many of the goods and services we
purchase and rely on in our daily lives.5 These transactions include
purchasing life, health, and automobile insurance; entering into credit card,
debit card, automobile loan, home loan, and other financial services
contracts; and entering into agreements for extraordinarily complex
software licenses, cell phone service, airline tickets, and online consumer
Copyright © 2012, Jeffrey T. Ferriell.
* Professor of Law, Capital University Law School. B.S., Ohio State University, 1975;
J.D., Santa Clara University School of Law, 1978; LL.M, University of Illinois College of
Law, 1983. Thanks to Capital University Law School Professors Brad Smith and Dan
Kobil, and the editors of the Capital University Law Review, for providing me with the
opportunity to offer this brief introduction to Professor Radin’s article and Professor Gold’s
response.
1 Friedrich Kessler, Contracts of Adhesion—Some Thoughts About Freedom of
Contract, 43 COLUM. L. REV. 629, 631–32 (1943).
2 Id.
3 Id. at 629–31.
4 Id. at 630.
5 Robert A. Hillman & Jeffrey J. Rachlinski, Standard-Form Contracting in the
Electronic Age, 77 N.Y.U. L. REV. 429, 435 (2002).

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