International Nonproprietary Names and Trademarks: A Public Health Perspective

Published date01 March 2008
AuthorKappoori M. Gopakumar,Nirmalya Syam
DOIhttp://doi.org/10.1111/j.1747-1796.2008.00335.x
Date01 March 2008
International Nonproprietary Names and
Trademarks: A Public Health Perspective
Kappoori M. Gopakumar and Nirmalya Syam
Centre for Trade and Development, New Delhi
International Nonproprietary Name (INN) is a system of international nomenclature for
pharmaceutical substances that is recommended by the World Health Organization (WHO).
Commonly known as generic names, an INN may be used for marketing purposes by any
manufacturer of a particular medicine without excluding other manufacturers of the same
substance from doing the same. However, to maintain the nonproprietary nature of INNs
and to ensure the future development of related INNs, it is necessary that INNs are not
appropriated as trademarks. Hence, resolution 46.19 of the World Health Assembly of the
WHO exhorts member states to regulate the use of INNs and discourage their use as
trademarks. The Trade Marks Act of India specifically prohibits the registration of names
that are deceptively similar to INNs. Nevertheless, there are reported incidents of marketing
of drugs under names that are similar to INNs. The WHO has brought the same to the
attention of the Drug Controller General of India. In this context, this study examines the law
and policy relating to the use of INNs in different countries with specific reference to India,
identifies deficiencies in the international and domestic institutions responsible for the
regulation of INNs and makes some policy recommendations.
Keywords International nonproprietary names; trademarks; pharmaceutical substances;
WHO
Drugs are generally marketed and prescribed under brand names. However, for
purposes such as international trade in drugs, or in international expert committee
lists such as the World Health Organization (WHO) List of Essential Medicines,
and for all pharmaceutical exchanges and scientific research methods, reference to
drugs is made by their generic names (Phadke, 2005). Civil society organizations
and individuals engaged in public health issues are also lobbying vigorously for the
use of only generic names for the sale of drugs. They have urged the government to
abolish the widespread use of brand names and instead promote the use of generic
names to describe the drug along with the name of the manufacturer (Phadke,
2005). This will enable consumers to choose from multiple sources of the same
pharmaceutical substance in a cost-effective manner.
The WHO administers an international generic nomenclature system called
International Nonproprietary Names (INN). This programme evolved when the
WHO Expert Committee on the Unification of Pharmacopoeias drew up rules
of nomenclature that were adopted by the 1950 World Health Assembly
(WHA) resolution 3.11 (WHO, 1997, p. 13). Once the WHO recommends an
The Journal of World Intellectual Property (2008) Vol. 11, no. 2, pp. 63–104
doi: 10.1111/j.1747-1796.2008.00335.x
r2008 The Authors. Journal Compilation r2008 Blackwell Publishing Ltd 63
INN for a pharmaceutical substance, the INN may be used for marketing purposes
by all manufacturers of that substance. Moreover, pharmacologically related sub-
stances that may be developed in the future should also have an INN that can
establish its pharmacological family. Thus,all INNs for medicines used for treating a
particular conditionmust have a common stem. Therefore, INNs should be protected
from being appropriated as trademarks. Hence, WHA resolution 46.19 of 1993 calls
upon member states to take necessary measures to regulate the use of INNs and to
discourage the use of names derived from INN stems as trademarks (WHO, 1993).
While many countries have legal or administrative measures in place for regulating
the use of INNs or generic names, the use of brand names that aresimilar to INNs in
the market has been reported. Moreover, the INN system can also be threatened by
provisions in free trade area (FTA) agreements that may accord a position of pre-
eminence to the use of trademarks over INNs. For instance, the agreement on the
FTA of the Americas statesthat the requirements relating to the use oftrademarks in
relation to the common names (INN) must not impair the use or effectiveness of the
trademark (Red Colombiana de Acci ´
on frente al Libre Comercio y el ALCA, 2007,
p. 4). This could restrict the use of INNs as an instrument for consumer drug
information and limitthe adoption and implementation of provisions that encourage
the use of INNs. This can also leadto an escalation in health care expenditure due to
an increase in the prices of branded medicines (Gamba, 2006, p. 6).
This study attempts to understand and examine the legal and policy measures
relating to the use of INNs for the marketing of drugs and how they are being
implemented. This analysis has been conducted in the context of the current
discourse on the use of generic names for marketing of pharmaceutical products.
A detailed analysis of these issues is undertaken in the light of the international legal
framework for the protection of INNs. It also discusses the implementation of
safeguards against the misappropriation of INNs and, based on the findings,
suggests options to improve the existing regime. The analysis in this study comprises
a general overview of the law and policy on the use of INNs in different countries
like the United Kingdom (UK), the United States and the European Union (EU).
However, the study specifically focuses on the legal and policy regime pertaining to
the use of INNs in India because proper implementation of INN safeguards in India
can have a significant impact on access to medicines. This is because India is a
leading manufacturer of pharmaceutical products, with the presence of a large
number of generic drugs with regard to a single pharmaceutical substance. There is
also an explicit provision in India’s Trade Marks Act that safeguards INNs from
being appropriated as trademarks. Hence, the proper implementation of this
safeguard may enhance the ability of consumers to choose an affordable substitute
for a particular brand of medicine based on its INN. Nevertheless, there have been
reported instances of drugs being marketed in India under brand names that are
similar to INNs. This makes it necessary to examine the reasons why such practices
have taken place in spite of the explicit safeguards in the law and to suggest possible
solutions that may help strengthen the regime.
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The Journal of World Intellectual Property (2008) Vol. 11, no. 2
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International Nonproprietary Names and TrademarksKappoori M. Gopakumar and Nirmalya Syam
The INN System
Until the Second World War, most drugs were extracts of natural products. After
the War, however, synthetic drugs became more common. As the chemical names of
these drugs were too lengthy and complex, they became incomprehensible
for general use. It was necessary, therefore, to develop simple names that would
help to identify the chemical composition of drugs. To address this need,
the UK established the system of British Approved Names (BANs) in 1948 to
provide convenient generic names by which the increasingly complex compounds
for pharmaceutical substances could be identified (Thompson, 2001, pp. 223–4).
Thereafter, the United States, France, Italy and Japan also developed similar
systems.
1
Need for an International System of Nomenclature
The most important criterion relating to the use of names for a pharmaceutical
substance is to avoid names that create confusion about the ingredients and
usage of the drug. Hence, generic names are selected with the objective of enabling
easy identification of the active pharmaceutical substances contained in a medi-
cinal product. As a result, there is a need to ensure that the same substance does not
carry different generic names in different countries. For example, a person
consuming a drug having a particular generic name in country A may be confused
when buying the same drug bearing a different generic name in country B. In a
world with very few national generic nomenclature systems, it may not be difficult
to ensure that the same substance does not have different generic names. However,
with the existence of different national nomenclature systems, the necessity for an
internationally standardized system assumed greater significance. The WHO-INN
Programme was developed to address this need. In this study, we have used the
abbreviation ‘‘INN’’ to include all generic names including those that are recom-
mended as INN by the WHO.
The purpose of the INN system is to identify pharmaceutical substances
or active pharmaceutical ingredients. The system aims to provide a unique
and universally available designated name to identify each pharmaceutical sub-
stance. Clear identification on the basis of INN helps in ensuring safe prescription
and dispensing of medicines to patients. INNs also facilitate communication
and exchange of information among health professionals, scientists and other
interested people throughout the world. Because INNs are unique names, they
should be distinctive and not liable to confusion with other names in common use.
As the word ‘‘nonproprietary’’ suggests, the WHO has formally placed these names
in the public domain (WHO, 1997). Hence, an INN is open to being used by all
manufacturers of the pharmaceutical substance to which it relates. While such
names can also be used for commercial purposes, no private proprietary interest
may be acquired over these names. In other words, nobody can claim exclusive
rights to an INN or any part thereof through intellectual property protection.
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The Journal of World Intellectual Property (2008) Vol. 11, no. 2 65
International Nonproprietary Names and Trademarks Kappoori M. Gopakumar and Nirmalya Syam

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