Instantánea: cámaras digitales.
[ILUSTRACIÓN OMITIR]
Puede que tos teléfonos con cámara de fotos sean la mejor alternativa para documentar Los buenos momentos compartidos con amigos lo tas revoluciones en África del Norte y el Oriente Medio) pero el mercado de cámaras digitales está creciendo en América Latina, según sus fabricantes.
Nikon estima que tas ventas de cámaras digitales de todas Las marcas crecieron 30 por ciento en América Latina en 2010 comparado con 2009. "Las ventas de Nikon superaron ese nivel", dice un portavoz de la empresa, quien atribuye eL importante incremento a una red de distribución que se ha expandido significativamente en México.
Panasonic dice que el crecimiento de la industria ha sido más modesto (13 por ciento en 2010) y que tas ventas de sus cámaras crecieron alrededor de 10 por ciento en la región, donde la empresa dice que su participación de mercado ha estado creciendo de forma sostenida.
Brasil es el mercado de cámaras de fotos digitales más grande y de crecimiento más rápido. Lo siguen México y Argentina.
Pero tos avances tecnológicos están produciendo mejoras importantes en la funcionalidad de Las cámaras incorporadas a los aparatos celulares, algo que tos analistas del sector estiman que afecta negativamente a Las perspectivas de ventas de algunas cámaras digitales.
Panasonic dice sin embargo que la empresa no ha visto ninguna erosión de sus ventas. "No vemos pérdidas de ventas de...
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