IESE ECGI CONFERENCE ON CORPORATE PURPOSE: Can Purpose Deliver Better Corporate Governance?

Published date01 June 2021
AuthorColin Mayer,Luigi Zingales,Patrick Bolton,Sophie L'Helias,Bengt Holmström,Paul Polman,Claudine Gartenberg,Caroline Flammer,Rebecca Henderson,Jordi Gual,Baroness Denise Kingsmill,Juvencio Maeztu,José Viñals,Jordi Canals,Marco Becht
Date01 June 2021
DOIhttp://doi.org/10.1111/jacf.12456
IN THIS ISSUE:
Sustainable
Financial
Management
VOLUME 33
NUMBER 2
SPRING 2021
APPLIED
CORPORATE FINANCE
Journal of
8Enlightenment Environmentalism: A Humanistic Response to
Climate Change
Steven Pinker, Harvard University
24 Corporate Resilience and Response to COVID-19
Alex Cheema-Fox, Bridget R. LaPerla, and Hui (Stacie) Wang, State Street Associates; and
George Serafeim, Harvard Business School
IESE ECGI CONFERENCE ON CORPORATE PURPOSE
41 SESSION I: Are Corporate Statements More an Verbiage?
Speaker: Colin Mayer, University of Oxford and ECGI;
Discussant: Luigi Zingales, University of Chicago
50 SESSION II: Company Valuation and the Eects of ESG Factors
Speaker: Patrick Bolton, Columbia Business School and ECGI;
Discussant: Sophie L’Hélias, President LeaderXXchange and Co-Founder of ICGN
60 SESSION III: Corporate Purpose and the eory of the Firm
Speakers: Bengt Holmström, MIT and ECGI; Paul Polman, former CEO of Unilever and co-founder of Imagine
70 SESSION IV: Corporate Purpose, Ownership, and Performance
Speaker: Claudine Gartenberg, University of Pennsylvania; Discussant: Caroline Flammer, Boston University
78 SESSION V: Unpacking the Purpose of the Corporation
Speaker: Rebecca Henderson, Harvard Business School;
Discussant: Jordi Gual, Chairman of CaixaBank
86 SESSION VI: How Should Boards of Directors Deal with Corporate Purpose?
Speakers: Baroness Denise Kingsmill, Non-Executive Director of Inditex and IAG; Juvencio Maeztu,
Deputy CEO and CFO of INGKA (IKEA): and José Viñals, Chairman of Standard Chartered
95 A Deeper Look at the Return on Purpose: Before and During a Crisis
Greg Milano and Riley Whately, Fortuna Advisors; and Brian Tomlinson and Alexa Yiğit,
CEO Investor Forum at CECP
112 ESG in Emerging Markets: e Value of Fundamental Research and
Constructive Engagement in Looking beyond ESG Ratings
Mark Mobius and Usman Ali, Mobius Capital Partners
121 Capital Allocation and Corporate Strategy: An Examination of the
Oil & Gas Majors
Andrew Inkpen, Michael H. Moffett, and Kannan Ramaswamy, Arizona State University
Paul Polman
Co-Founder and Co-Chair of
IMAGINE and the former
CEO of Unilever
Colin Mayer
University of Oxford and ECGI
Patrick Bolton
Columbia Business School and ECGI
Rebecca Henderson
Harvard Business School
Jordi Canals
IESE Business School
Bengt Holmström
MIT and ECGI
Luigi Zingales
Chicago Booth and ECGI
Sophie L’Helias
President LeaderXXchange and
Co-Founder of ICGN
Jordi Gual
Chairman of CaixaBank
Marco Becht
ECGI and Université libre de
Bruxelles
IESE ECGI CONFERENCE ON CORPORATE PURPOSE
Can Purpose Deliver Better Corporate Governance?
October 28-30, 2020
42 Journal of Applied Corporate Finance • Volume 33 Number 2 Spring 2021
ROUNDTABLE
as Jordi has already said, corporate
governance now occupies center stage.
We first had codes, then the OCD
principles, then the emerging markets
and global nancial crisis, and today
we are talking about corporate gover-
nance, which really means the future
of capitalism and the role of business
in soci ety.
I’ve always found it a pleasure
to work with IESE because of the
outstanding professionali sm of its sta.
Not only does Felix Sánchez do excel-
lent work but, nomen est omen, it takes
a bit of luck as well as hard work to run
a conference with 1,700 participants.
And let me close by thank ing Jordi and
everybody at IESE for their e orts.
Canals:ank you very much, Marco,
for your kind words. It is a pleasure to
work with you and your colleagues at
ECGI. And on behalf of Marc o and the
conference academic committee, let me
provide a brief overview of the topics
and sessions of the next three day s.
Our rst session, which will begin
in a few minutes, will be led by Profes-
sors Colin Mayer and Luigi Zingales.
Colin will present a paper on how
serious corporate purpose statements
promote better corporate governanc e.
In our second session, later this
afternoon, Professor Patrick Bolton
of Columbia University will present
valuation models that ta ke externalities
such as carbon emissions into accou nt.
Patrick’s paper will be discussed by
Sophie L’Helias, a well-known investor
and President and Founder of Leaders
for Change.
In our third session, Bengt
Holmström, MIT Professor and 2016
Nobel Laureate of Economics, will
present his thinking on how purpose
can be incorporated in contemporary
Vanessa Koenig, for their outstanding
work. I also want to thank the Social
Trends Institute, its chairman Carlos
Cavallé, and its executive director,
Tracy O’Donnell, for their support of
this conference. e Strategic Ma nage-
ment Society, whose scholars are closely
following de velopments around corpo -
rate purpose is another very important
partner in this c onference.
And with that, I’ll stop and invite
Professor Marco Becht from ECGI to
say a few words. Marco, the oor and
screen are yours.
Marco Becht:Thanks, Jordi. I am
Marco Becht, a professor of Finance
at the University Libre de Bruxelles
and the executive director of the Euro-
pean Corporate Governance Institute,
or ECGI. We have had a long-stand-
ing connection with IESE. Jordi was a
member of the ECGI board for many
years, and in 2008 he hosted the 2008
ECGI Annual Meetin g at IESE’s brand
new state-of-the-art Executive Teaching
facility in Barce lona.
ECGI is a global network compris-
ing about 300 of the world’s leading
researchers in economics, finance,
and law, with a strong interest in
corporate governance. More gener-
ally, ECGI serves as a bridge between
academic research, corporate practice,
and policymak ing. We have more than
600 members. ECGI is financed by
membership dues, contributions, and
donations. And our two largest donors
currently are BlackRock and Investor
AB, the holding company controlled by
the Wallenberg Fou ndations.
The roots of ECGI go back to
1996, when corporate governance
was practiced by a few investors and
studied by some academics or, colloqui-
ally speaking, a bunch of geeks. But,
Jordi Canals: Good afternoon, I’m Jor di
Canals and, on behalf of the ECGI
and IESE Business School, I want to
give you a very warm welcome to this
conference on corporate purpose. Our
working title is: Can purpose deliver
better corporate governanc e?
When we started planning this
conference with our colleagues at
ECGI in May 2019, we were already
convinced of the importance of c orpo
-
rate purpose and how it could change
the underst anding of corporate g over-
nance. In the 18 months since then,
our beliefs have been strengthened
by the Business Roundtable State-
ment on the purpose for corporations
and multi-stakeholder management
in August 2019, and by the World
Economic Forum manifesto in s upport
of multi-stakeholder management a
few months later.
Unfortunately, we have also seen
the onset of COVID-19, which has only
made clearer the importa nce of environ-
mental impacts and the soc ial impact of
companies. In just the past few weeks,
we’ve had several debates about share-
holders and stakeholders, inspired in
part by the 50th ann iversary of Milton
Friedman’s article in TheNew York
Times on the primac y of shareholders.
We look forward to contributing to
the debate on corporate purpose during
this conference. e subject of corpo-
rate purpose and governance has been
studied by scholars from ma ny dierent
academic disciplines, includi ng organi
-
zational economics, corporate nance,
strategic management, and corporate
law. More than 1,700 people have
registered for this conference, includ-
ing a number of corporate CEOs. And
I would like to start by thanking my
ECGI colleagues, pa rticularly Professor
Marco Becht, Elaine McPartlan, and

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