How green are your blue jeans?

• Position: Environment - Brief article

A typical pair of jeans, according to Levi Strauss, consumes 919 gallons of water in its life cycle, from irrigating the cotton and dyeing or "stonewashing" the fabric, to putting the garment in the laundry dozens of times. Now, the company that invented jeans in 1853 is trying to use less water and get you to do the same. Concerned that climate change will make water more...