Hotel Business News - North America.

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New York (AirGuideBusiness - Hotel Business News North America) Apr 15, 2012

Hotels are aiming for a good first impression Hotels are focusing on the first 15 minutes of a guest's stay to impress them and, they hope, to get positive feedback on social media sites, this feature says. Some properties are putting front-end staff through training programs to improve guest interactions, while others try to wow visitors upon arrival with personalized treats. Apr 12, 2012

Baird/STR Hotel Stock Index Baird/STR Hotel Stock Index Records Strong Industry Gains . The Baird/STR Hotel Stock Index ended March with a 4.8 percent increase and ended the first quarter of 2012 with a 19.7 percent increase to 2,424. The index ended 2011 at 2,025. The Baird/STR Hotel Stock Index outperformed both the MSCI REIT (RMZ) (up 4.7 percent) and the S&P 500 (up 3.1 percent). The RMZ ended the quarter with a 9.8 percent increase, and the S&P 500 ended with a 12 percent increase. OThe Baird/STR Hotel Stock Index started the year off strong compared to 2011, illustrating the restored confidence in the hotel industry,O said Randy Smith, chairman and co-founder at STR. OEven up against tough year-over-year comparisons, the industryOs metrics are stable. There is still a long way to go, but we remain hopeful the industry will continue to strengthen.O OAfter pulling back a bit in mid-February, hotel stocks continued their upward trend since bottoming in early October last year,O said David Loeb, senior hotel research analyst and managing director at Baird. ODemand trends have remained robust and investors are looking to the stronger second and third quarters to gauge the strength of the recovery.O Apr 10, 2012

Corinthia Hotels Executive Travel magazine awards Corinthia Hotels Founder with Leading Edge Award. Alfred Pisani, Founder and Group Chairman, Corinthia Hotels, was presented with the prestigious Leading Edge Award by the editors of American Express PublishingOs Executive Travel magazine in recognition of Corinthia HotelsO leadership within the five-star hotelsO collection of properties. The annual Leading Edge Awards EditorsO Pick acknowledges industry leaders that are taking business travel in new directions, changing the way that executives experience travel. Janet Libert, Editor in Chief, Executive Travel, praised Corinthia HotelsO passion for combining historic restoration and dynamic modern design in its July/August 2011 issue, noting that Othe Corinthia Hotels properties - which are located in London, St. Petersburg, Tripoli, Budapest, Lisbon, Prague, and Malta - highlight local architecture and cultural traditions.O Libert added that Omore and more, business travelers want to experience their destinations fully, and the hospitality industry has begun to respond with distinctive properties that give guests a truly indigenous experience.O The presentation of the Award by Ms. Libert and the Executive Travel team took place recently in New York City when Mr. Pisani was in town to introduce the OThe Seven Penthouses of Corinthia London.O OIt is a great honor to have Corinthia HotelsO craftsmanship of care, design, and operating philosophy endorsed by such a prestigious American business publication,O said Alfred Pisani, Founder and Group Chairman of Corinthia Hotels, OSince starting Corinthia in Malta in the 1960s, we have delivered caring service to our guests at the highest possible standards. In a world of mass-produced experiences, we offer to our guests the made-to-measure.We believe the attention to detail that elevates a craftsman can elevate the experience of visiting one of our hotels. This is our mission, it is embedded in everything we do, and everything we say.O The announcement of The Leading Edge Award followed the recent launch of Corinthia Hotel London's collection of seven penthouse suites. General Manager Matthew Dixon, who joined Mr. Pisani at the award presentation in New York, noted Oour spectacular collection of two-story penthouses at Corinthia Hotel London heralds a new era of luxury accommodation for the city. With only a small handful of existing top tier suites in the major hotels of London, the penthouses are expected to transform the cityOs luxury market, setting new standards for the hospitality world. The penthouses are themed around personalities typically found living in an affluent London street [ETH] royalty, high society, explorers, actors, musicians, writers, and politicians: The Royal Penthouse, The Hamilton Penthouse, The MusicianOs Penthouse, The WriterOs Penthouse, The Whitehall Penthouse, The ExplorerOs Penthouse, and The ActorOs Penthouse." Janet Libert, Editor in Chief of Executive Travel stated, OOEditors PicksO are an insightful way for us to acknowledge companies that are impacting the travel industry and changing the experience for travelers.O She added that Overy frequent business travelers, like our Executive Travel readers, drive a significant portion of a travel companyOs revenue, therefore, our readersO opinions and travel habits are critical to the success of many hotels.O Source: Apr 12, 2012

Crowne Plaza Hotels & Resorts Crowne Plaza Hotels Launches New Advertising Campaign. After unveiling its global repositioning strategy last fall, Crowne Plaza Hotels & Resorts introduced a multi-media advertising campaign starring PGA Tour professional Rickie Fowler. The upscale hotel brand has signed Fowler for the 2012 golf season and will execute a multi-channel campaign designed to elevate Crowne Plaza Hotels & Resorts. Fowler will appear in television, print and online ads. The broadcast spot titled "It's Good to be Rickie" launches April 14 and brings to life the accommodations, amenities and value propositions offered by Crowne Plaza Hotels & Resorts. The ad is scheduled to break on The Golf Channel and CBS on April 14 during a PGA Tour tournament broadcast. The print, digital and broadcast ads featuring Fowler will run April 14 through July 15 in support of the brand's PGA Tour title sponsorship of the Crowne Plaza Invitational at Colonial. The ads will also highlight the brand's "Travel Bonus" promotion, which offers guests $50 back when they stay two consecutive weeknights. InterContinental Hotels & Resorts is the Official Hotel and Resort Partner of the PGA Tour, Champions Tour and Nationwide Tour. The 2012 Crowne Plaza Invitational at Colonial will be held May 21 to 27 at Colonial Country Club in Fort Worth, Texas, and Fowler has committed to playing in this year's tournament. The Crowne Plaza Invitational at Colonial is the longest-running PGA Tour tournament still being held at the original site. Apr 12, 2012

Forum Shops at Caesars Las VegasO Forum Shops at Caesars Celebrate 20th Anniversary. To celebrate its 20th anniversary, Las VegasO Forum Shops at CaLas VegasO Forum Shops at Caesars Celebrate 20th Anniversaryesars will launch a series of social media and web-based firsts in honor of the milestone accomplishment, including a 20th Anniversary Pinterest profile featuring one-of-a-kind photos from 1992 to 2012, and Instagrid profile and a campaign utilizing Rdio to house 20 distinctive Forum Shops music mixes from each year it has been open so that people can download and share their favorite tunes. With the advent of FacebookOs new Timeline feature, the Forum ShopsO Facebook page will highlight the last 20 years of fashion and history, as well as be the home-base for a unique digital scavenger hunt. Additionally, to thank the millions of patrons who have visited the Forum Shops over the years, as well as to say thank you to their loyal local customers who call Las Vegas home, a series of contests and promotions will be launched in April featuring 20 $1,000 Shopping Sprees. As part of the anniversary, many of the Forum ShopsO retail tenants (some dating back to the opening) took part in a special video to share some of their personal memories and stories. In addition, Caesars Palace Regional President Gary Selesner spoke about how important the partnership with the Forum Shops is in making Caesars Palace the worldwide destination that it is. Apr 12, 2012

Golden Nugget Atlantic City Atlantic CityOs Golden Nugget Scheduled to Open in Late April. The Golden Nugget Atlantic City, which recently opened its new spAtlantic CityOs Golden Nugget Scheduled to Open in Late Aprila, announced that its $150 million renovation is slated for completion at the end of the month when the property is set to officially open. A grand opening is slated for April 26 to 29, 2012. With the addition of several new signature restaurant concepts, including Chart House, Vic & AnthonyOs Steakhouse and Michael PatrickOs Brasserie, a $6 million salon and spa, plus new lounges and clubs, gambling is only part of the multimillion-dollar transformation. The newly renovated Grand Ballroom will host Third Eye Blind, The Oak Ridge Boys, Cake Boss Buddy Valastro and Whoopi Goldberg during the grand opening weekend. Apr 10...

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