Holi-Days of giving.
| Position | Community Relations - First Bank Financial Entre designed to run a charitable giving program - Brief article |
Institution: First Bank Financial Entre, Oconomowoc, Wis.
Asset size: $809 million
In 2014, the bank designed a holiday season charitable giving program in which all customers were allowed to nominate individuals or a charitable organization to receive a special gift. The program was promoted through lobby signs and buck slips.
The bank received 260 nominations and during surprise celebrations at each of the bank's 12 locations, the institution gave gifts to 12 individuals and 12 nonprofits. Individuals received gifts such as a...
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