HARLAND.

• Position: Products and services - Brief Article

1504 Quarry Drive

Edgewood, MD 21040

Contact: Karthryn Foley

Phone: (800) 723-2580 ext. 8720 (773) 935-1291

Fax: (773) 935-1292

E-mail: kfoley@harland.net

Profile

Harland helps financial institutions strengthen relationships with their customers while increasing profitability and improving operational efficiencies.

Case Study

A large regional financial institution wanted to deepen its relationships with customers while improving profitability. The objective was to establish one-to-one communication with customers to increase their multiservice relationships and encourage retention. But the institution wanted the communication to be relevant to customers and to relate to events in their lives--and with their relationship with the institution.

The institution turned to...