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Position | Las 24 Grandes - Entrevista |
¿Hasta dónde se puede caer? Fabricantes de equipamiento de telecomunicaciones como la empresa sueca Ericsson podrían preguntárselo, tras años con las ventas por el suelo. Greg Brown, subdirector de LATIN TRADE, conversó con Tomas Szentei, vicepresidente de Ericsson a cargo de América Latina, sobre el futuro. No todo son malas noticias.
El negocio de las telecomunicaciones se sigue reduciendo. ¿Su mercado crecerá pronto?
Esta consolidación es muy importante para nosotros. Vemos grandes oportunidades. Muchos operadores globales ya son nuestros clientes. Cuando traen o compran propiedades menores traen más oportunidades de mercado.
Las compañías necesitan ganar más dinero. ¿Es la respuesta el servicio de mensajes cortos (SMS), escribir y enviar mensajes de texto por el teléfono?
Definitivamente. No sólo el SMS, sino que pienso que uno de los problemas que todos enfrentan es el estancamiento de la instalación de redes. Lo importante es desarrollar, con nuestros clientes, la generación de ingresos. Una continuación natural del SMS es el MMS [servicio de mensajería de multimedios]. Es algo en lo que creemos con gran firmeza.
¿Qué pasó con los equipos inalámbricos fijos, es decir, usar teléfonos celulares en lugar de teléfonos convencionales en las residencias?
Uno de los mayores operadores inalámbricos fijos del mundo está en Brasil. Es Vésper, [y es] nuestro cliente. Y también Brasil Telecom. Pienso en los mercados fuera de América Latina, que tienen una baja penetración de líneas fijas y donde hay demanda. Creo que son mercados muy buenos [para los equipos inalámbricos fijos].
¿Cómo usan las compañías esa clase de tecnología?
Tenemos una solución llamada Always Best Connected que es una transferencia fluida entre la red celular y las [redes informáticas] inalámbricas locales, y en un microentorno puede...
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