Get MORE with CMO roundtables and SIGs: conference offered opportunities to network with mentors and colleagues.

PositionConference notes

Get MORE (Mentoring Opportunities with Real-life Experts) allowed conference attendees a chance to connect one on one with experts and colleagues on the following topics: ABA 20/20 developments, ethical pitfalls, various career paths, shared campfire horror stories, ACC value challenge, knowledge management, budgets, future of the legal industry, monitoring practice areas, service standards for your marketing department, facilitation techniques and vendor relations.

For two years in a row, the annual conference facilitated successful CMO roundtable discussions for marketing directors to focus on strategic planning. This year's topics included, lateral integration, motivating staff, re-structuring departments, pricing strategies, review of top 10 AmLaw 100 marketing practices and CMO professional development.

"The CMO Roundtables provided another, albeit more intimate opportunity, to discuss high level topics that are on CMO's minds. It allowed those in attendance to drill down to the specific issues and to get...

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