Un futuro prometedor.
Position | TT: A promising future. |
Con solo un teléfono por cada 10 personas, no debe sorprender que en América Latina la demanda de teléfonos y todo tipo de servicios telefónicos no muestre señales de perder fuerza, según dos nuevos estudios de mercado.
Baskerville Communications, de Londres, pronostica en su último informe sobre los mercados latinoamericanos de telecomunicaciones que la cantidad de teléfonos de línea fija se duplicará a 100 millones, y que los celulares aumentarán seis veces, a 72 millones en el 2007.
El crecimiento de los ingresos no será tan dinámico, expresa el estudio, debido a la fuerte competencia. Pero los ingresos deben crecer de unos US$49.000 millones a US$82.000 millones para el 2007. ¿Cuáles son los mercados que Baskerville considera más prometedores? Brasil, México y Argentina. Brasil, que hoy es el mayor mercado de la región, seguirá de líder, con un 37% del mercado regional para el 2007. Los latinoamericanos no sólo quieren teléfonos, sino...
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