From the Editor.

AuthorMarshall, Jeffrey
PositionBrief Article

This is my first issue as Editor-in-Chief of Financial Executive, and I'm delighted to have the opportunity to shape a magazine that speaks to such an accomplished group of financial decision-makers. Every new editor comes in with a unique set of experiences and ideas, and over the next few months you can expect to see some changes in content and design -- the latter area being the province of our new art director, Laura Avello.

A great deal has been written -- too much, perhaps -- about the New Millennium, but the arrival of the 21st Century has brought into bold relief just how quickly new ideas, and information in general, is reshaping business practices. Skilled financial executives, capable not just of making the numbers work but of helping guide their businesses as they grow, will be in more demand than ever.

The emergence of the New Economy, with its dizzying array of dot.coms and Internet infrastructure providers, has underscored just how quickly things are changing. New business models are being spawned, but not all will be winners: Just look at the boom and developing bust of Internet retailers. The financing of new e-businesses, with the crucial roles of venture capital and stock options, has created new processes and new worries for corporate financial managers. Stocks zoom up and down, at times seemingly untethered to common sense or anything sturdier than whim. Companies that meet their targets may find themselves lashed by the market for failing to deliver on "whisper numbers." What financial manager doesn't worry about how suddenly perception can move from reality?

I plan to use this space to talk about new developments and trends in this evolving world of finance and to spotlight two or three of the stories in an issue, to...

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