Fragmentos de One to One:.
Position | Lectura - TT: One to One fragments. - TA: lecture |
"Como sabemos, el mayor problema a la hora de justificar la tecnología de la información no es el costo de la tecnología en sí, sino la falta de un método confiable para calcular el rendimiento de la inversión. Hasta ahora es posible que hayan justificado la mayoría de sus inversiones en sistemas informáticos estimando las reducciones de costo previstas. Pero las estrategias que proponemos generan beneficios sobre todo en el lado de los ingresos de su ecuación de ganancias, lo que hace más difícil el cálculo, ya que las estrategias son nuevas y tan diferentes que lo más probable es que los ejecutivos a cargo de implementarlas no tengan la menor experiencia en ese tipo...
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