Fooling the taste buds.

PositionScience - Brief Article

Trying to come up with healthy foods that actually taste good, the food industry is looking for ways to trick the tongue. Scientists at Linguagen, a New Jersey biotechnology company, have discovered 20 molecular compounds that block bitter tastes, and they have received patents to use four of them in try to block bitterness in food. The company hopes to license their bitter blockers to food, beverage and medicine companies next year. While most people think sugar and salt are added to foods to enhance...

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