Folsom custom skis.

AuthorPeterson, Eric
Position[small biz] COLORADO COOL STUFF

"I've always had a garage, and I've always built things," says Folsom founder Jordan Grano. He started making skis five years ago and got serious about starting a custom ski manufacturer after recruiting pro skier Mike McCabe to join his operation in 2006. Officially going into business last year, Folsom Custom Skis lets people match their size and skiing style with the perfect ski, customized from size to graphics to flexibility.

Grano says the company focuses on customization as well as sustainability and durability, and the hard-skiing McCabe offers proof of the latter. A mass-produced pair used to...

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